New MARC Fall-Winter 2012-2013 Collection
The new MARC fall-winter 2012-2013 collection will be presented at the EURO SHOES PREMIERE COLLECTION presentation in Moscow from 20 to 23 on February 2012 and will be aimed at a younger buyer.
According to the company, the new collection will be made of extremely soft leather. MARC SHOES focuses on models with insulated lining; the range of footwear produced using Gore-Tex technology has been expanded. The fall-winter 2012-2013 collection is aimed at a younger buyer. In general, the collection is divided into the segments COLLECTION (classic, stylish and business footwear) and SPORT (fashionable casual and sports footwear for active life). The indisputable competitive advantage of MARC shoes is the SOFT-WALK concept used in the production: the original insole design in the front of the shoe creates a feeling of "walking on the clouds", which is additionally facilitated by a special sole design that allows the foot to roll smoothly from heel to toe, thus creating an unforgettable feeling of comfortable walking.
Each individual MARC model combines modern design with maximum comfort. MARC shoes are manufactured in strict accordance with German quality standards. All production phases are constantly monitored: from sketches and prototype development of models, to their production and shipment to customers.
MARC Shoes has its own, individual style: the shoe design is modern, understandable, consistent with the current trends in shoe fashion. The materials and pads used in the production meet the highest requirements of the consumer.
Founded in 1938, MARC has many years of experience and its know-how in the manufacture of women's and men's leather shoes in the “fashion comfort” segment. A modernly equipped enterprise with more than 120 employees and producing more than 1 million pairs of shoes shipped to almost all countries of the world has grown from a hand-made shoe company.
MARC is an active member of the international MODEUROP COLOR CLUB and one of the leaders in identifying shoe fashion trends. Our own design center, located in the north of Germany, constantly collaborates with leading world design agencies.
The new MARC collection autumn-winter 2012-2013 will be presented at the EURO SHOES PREMIERE COLLECTION presentation in Moscow from February 20 to 23, 2012 and will be aimed at a younger buyer. ...
Dior presented "high" strappy sandals at Paris Fashion Week
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Sales of clothing and footwear in Russia decreased in units, but increased in value
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BASCONI continues to develop retail in Russia and abroad
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The main trends in colors, materials, shapes and decor in shoe models for the autumn-winter 2022/23 season
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Euro Shoes@CPM set attendance records
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Moscow hosts Euro Shoes premiere collection
The largest exhibitions of clothing and footwear - EURO SHOES and CPM - are held from August 30 to September 2 at the Expocentre
Which shoes will please your feet, and which will not?
The prose of life is that many fashion shoe manufacturers often think only about the exterior of models, not paying much attention to the biomechanics of the foot. Even today, when in shoe fashion for several years now there has been a steady trend for comfortable sports and casual shoes. Doctors do not approve of this approach. How to come to a compromise? SR asked Olga Chizhevskaya, an expert and executive director of the League of Podiatry, about how different models of shoes affect the health of the foot and the entire musculoskeletal system, and which shoes are ideal for foot health. Podiatry is a branch of medicine that deals with the treatment of diseases of the feet and lower legs, combining knowledge of orthopedics, traumatology and surgery.
Indian footwear manufacturer Nuova Shoes presents its spring-summer 2023 collection at Euro Shoes
Indian Nuova Shoes makes shoes for many European brands, including Bata, Benetton, Lasocki, Bugatti, Gino Rossi, Wrangler and others. The company has a long history and experience of working with Soviet shoe factories. The crisis of 1998 caused the termination of the Indian company's activities in the Russian market. But today Nuova Shoes wants to return to cooperation with Russia and presents its production capabilities at Euro Shoes. Sushil Kumar, Business Development Manager of Nouova Shoes in Russia, talks about possible ways of cooperation.
MASCOTTE relaunches retail format with focus on digital technology
On August 30, the opening of a new MASCOTTE salon in an updated concept took place in St. Petersburg. Particular attention in the concept is paid to digital content that creates a comfortable and exciting shopping experience: screens in the showcase and central areas with image content, information screens around the perimeter of retail equipment, tablets with a convenient user application in the lounge area and at the checkout.
CPM: development in a changing market
On September 02, the 38th CPM - Collection Premiére Moscow and the 30th Euro Shoes premiere collection - the two largest b2b platforms for the fashion, footwear and accessories industry in Russia and the CIS - ended. The leading international alliance of the two largest exhibitions has been showing high attendance and an increase in professional audience for the second season.
Commercial Models for Outdoor Sneakers and Footwear Range
Sneakers are the most comfortable and versatile type of footwear, combined with clothes of any style. Models of sneakers, sneakers and low shoes occupy an increasing share of sales in the footwear market, replacing the classic models of oxfords, derbies, monks and loafers. The article discusses the current design solutions that will be in demand in the spring-summer and autumn-winter seasons over the next two years.
Turkish footwear brand Dogo will start retail development in Russia
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New Russian shoe brands: AFOUR
The St. Petersburg brand of tailor-made sneakers AFOUR does not really fit the definition of “new”, next year the brand turns 15 years old, and we have repeatedly written about the bright collaborations of the brand in our news. And yet, AFOUR is at the beginning of its journey, because the production and service concept, which was developed by the founder of the brand Vladimir Grigoriev, is new, original and has good prospects in its own way. Shoes Report interviewed Vladimir Grigoriev during Fashion Week in Moscow, where AFOUR sneakers were presented on the market and were a success.
New Russian shoe brands: Mark Levillen
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TM Kotofey will take part in the Euro Shoes exhibition
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The balance in the market will be determined by the availability of shoes
Vladimir Denisenko, General Director of the Russian shoe company Unichel, talks about the new market situation, the prospects for import substitution in the industry and the future of Russian shoemakersEconomic conditions have changed radically in recent months, but the full realization of the new reality will come later. For the time being, something continues to be done by inertia, on the basis of old stocks of components and materials, and production plans, current business tasks have not been canceled. Operational activities do not provide an opportunity to immerse ourselves in reflections on the uncertainty in which we find ourselves. About how much retail prices for shoes will grow, whether Russian manufacturers will be able to replace imported components and materials for shoes, what is dangerous for shoe companies parallel imports, about adjusting development plans, in an exclusive interview with SR, said the CEO of the Russian shoe company Unichel Vladimir DENISENKO.
Dagestan shoe manufacturers are preparing to launch a new brand on the market
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BELWEST is a new exhibitor at Euro Shoes
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Adidas Collaborate With South African Designer Tebe Magugu
A wide range of sportswear and footwear has been released in a new collaboration between Adidas and South African designer Tebe Magugu.
TJ Collection implemented an omnichannel service
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What is the mistake of suppliers of children's shoes in working with wholesale companies
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In the Pinko collection - rhinestones, sequins and faux fur
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EURO SHOES AND CPM WILL BE HELD FEBRUARY 21-24 AT THE EXPOCENTER
The two leading European fashion exhibitions will be held on February 21-24, 2022 at the main exhibition site in Russia - the Expocentre. The organizers of the two largest international professional business platforms in Russia, Eastern Europe and Central Asia - the wholesale exhibition of shoes, bags and accessories EURO SHOES premiere collection and the exhibition of fashion clothes and accessories CPM - Collection Première Moscow - have come to a partnership agreement to hold events in 2022 in one and the same dates and on a single site. According to the agreements, the upcoming Euro Shoes season will be held within the CPM global exhibition platform.
BEST TURKISH SHOES MANUFACTURERS - ON EURO SHOES
Leading Turkish manufacturers of shoes, bags and accessories will be represented at Euro Shoes at the Expocentre on Krasnaya Presnya, which will be held on February 21-24, 2022.
Directions in the style of clothing and footwear that will remain in fashion for a long time
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Italian shoe industry turns to government for help
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La Pinta is a participant of the February Euro Shoes exhibition
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Rieker commended the high professionalism of the Euro Shoes organization
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The psychological profile of the sales assistant
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Mistakes in the lighting of the sales area that spoil the impression of a shoe store
Professional, correctly selected, high-quality lighting in the sales area and shoe store windows guarantees success with customers. But making it is not easy. A holistic approach to lighting development (ceiling + furniture + architecture) is a must for a successful shoe store, says Natalya Frolova, SR lighting expert in fashion retail. We analyze with her not very successful examples of lighting in shoe stores and offer solutions to the problem.
Footwear market players and fashion experts welcome Euro Shoes and CPM alliance
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Messengers are one of the key channels of business communication with customers and an integral part of the marketing mix, which works effectively at all stages of the marketing funnel. Also, messengers allow you to comprehensively solve various problems of brands - from building knowledge to retaining an audience and automating business processes. SR expert on SMM and permanent speaker of the business program of the Euro Shoes Premiere Collection exhibition Ekaterina Diveeva has prepared for you, our readers, a very interesting, practical article about WhatsApp and Telegram messengers and their possibilities for the retail business.
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How to set prices that will earn
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Sales of shoes and accessories: effective techniques for business rhetoric
Which speech modules are effective in communicating with potential and current customers of shoe stores, and which are not, Anna Bocharova, a business consultant, knows.
We form the salary of sellers: expert advice
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Fur, and not only: types of lining
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The whole truth about Bayer. Who is he and how to become one?
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Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
The best models of Czech shoes of the past
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How to fire a worker without tears, scandal and trial
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Ecommerce Laws Every Seller Should Know
The sale of goods via the Internet is becoming increasingly popular and in demand, however, at the same time, difficulties arise regarding issues of legal regulation of trade through the Internet, work with delivery and returns, and maintaining cash registers. Ivan Kurguzov, Executive Director of Oborot.ru, told how to avoid possible mistakes and how to legally conduct trade through the Internet.
