Re: Store will sell Nike in Russia
The re: Store Retail Group, which is developing mono-brand chains of re: Store (Apple), Nokia, Samsung, Sony Center and Lego, will try its hand at a new retail direction. As it became known to the newspaper "Vedomosti", the company received the right to open franchised stores for sportswear and footwear Nike.
According to Tikhon Smykov, CEO of re: Store Retail Group, the contract is currently at the final stage of signing. The launch of the first Nike store is scheduled for the summer of 2012, and by the end of this year it is planned to open 3 − 4 outlets.
Within three years, Nike's new partner expects to build a network of 15 branded stores with a sales area of about 300 square meters. “By format, the stores that Nike partners open are unified. But we hope that ours will be distinguished by the quality of design and high qualifications of sellers, ”comments Smykov.
According to the data on 30 of April 2012 of the year running re: Store Retail Group, there are more than 60 stores of re: Store format Apple Premium Reseller in Russia, 25 in Europe, as well as about 60 stores of other brands. The company's sales revenue in the 2011 fiscal year amounted to $ 393 million, having increased by 60% over the year, writes malls.ru.