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SANTONI's New Advertising Campaign: Addressing 20 Years
16.09.2011 7810

SANTONI's New Advertising Campaign: Addressing 20 Years

The Italian brand SANTONI launched an advertising campaign for the men's and women's fall-winter collection 2011-2012.

Elegant vintage models are considered as the best examples of the style, relevant at all times, and as an expression of good taste. In the design, language and tonality of SANTONI photography, all superfluous is very finely removed and the essence is left.

In the 1920's, the company's designers saw freedom of expression, ideals and forms. In a society that is keen on experimenting in the field of style, Art Deco rules selflessly.

“We show respect to the modern avant-garde, supplementing it with the attributes of other eras and trends in art: light without shadows - makes everything more acute and frank; saturated colors resemble paintings in the style of magical realism, such as, for example, the work of Edward Hopper; and the general atmosphere - cinema of the 60 and 70 of the year - between reality and sleep, ”the company emphasizes.

The new advertising campaign for the women and men Santoni Fall-Winter 2011-2012 collection will be available from September 2011 in the most important and prestigious Italian and international publications.

The Italian brand SANTONI launched an advertising campaign for the men's and women's fall-winter collection 2011-2012.
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