Rubins Import Company plans to open new franchising Jimmy Choo boutiques in Russia.
Rubins Import aims to launch at least three stores. To date, the Jimmy Choo brand is represented by only one boutique in Moscow, which was opened in 2011. Then, in cooperation with Rubins Import, the famous brand of exclusive footwear returned to Russia for the first time after a six-year break. Note that today Rubins Import operates 18 stores of Italian brands located in Moscow and St. Petersburg.
The Jimmy Choo brand has been around since 1996. It was founded by British Vogue editor Tomara Mellon in collaboration with Malaysian designer Jimmy Chu.