Florence's new Marni boutique features papier-mâché chicken
25.04.2018 2758

Florence's new Marni boutique features papier-mâché chicken

The Italian brand Marni has opened a new boutique in Florence, in the historic center of the city overlooking the Republic Square (Piazza della Repubblica). The highlight of the boutique was amusing papier-mâché chicken.

Marni women's clothing, shoes, accessories and glasses are presented in the interior space, which is distinguished by bright colors and original geometry.


Bright and colorful papier-mâché and beaded chicken figures decorate the store’s interior here and there. The objects were created manually by a community of women from Colombia, it took 4 days to create them, ”says the Marni Facebook page.


In addition to the opening of a new store, the brand released a small cartoon, the main character of which was again a chicken walking barefoot through the streets of Florence. The barefoot heroine remains until she wraps herself up for shopping at Marni, and she naturally leaves the boutique in slippers, with two handbags and in sunglasses.

Italian brand Marni founded by the spouses Costiglioni in 1994, belongs to the luxury segment, the brand is known for its eclectic design. The creative director of the brand is the wife of Gianni Costiglioni, the children of the couple are also involved in business. Bold colors, modern silhouettes and noble materials form the basis of the concept of the Italian brand. Marni women's shoes are somewhat eclectic. In the brand’s collection you can find ultra-modern models of streamlined sneakers, sandals with blown soles or a high platform, non-standard shape heeled sandals.


The Italian brand Marni has opened a new boutique in Florence, in the historic center of the city overlooking the Piazza della Repubblica. Amusing chicken from ...
5
1
Rating

Latest News

Adidas Superstar sneakers transformed into dress shoes

The popular Adidas Superstar sneaker model has undergone a radical rethink. In the history of this couple over the 55 years of existence, there have been various transformations, but this time in the collaboration of Adidas with the Chinese street fashion brand Clot, the result was the most...
17.06.2024 127

Clarks parent company reports full-year net loss

The parent company of British shoe retailer Clarks suffered a net loss of £2023 million (€32,1 million) in 38,1, despite overall revenue growth. The results reflect weak demand: cautious consumers face high...
17.06.2024 118

Children's goods retailer Korablik is reducing its market presence

The Korablik children's goods store chain dropped to 32 outlets last year; at the beginning of 2023, there were 83 stores operating in the chain, writes...
15.06.2024 299

Christian Louboutin teams up with Idris and Sabrina Elba

French shoe designer Christian Louboutin has teamed up with celebrity couple British actor Idris Elba and his wife Sabrina, an actress and model of Somali origin, to release a capsule collection inspired by African culture -...
14.06.2024 410

Golden Goose received admission to public listing in Milan

The admission of Italian luxury sneaker manufacturer Golden Goose to list on the Milan stock exchange Euronext Milan has been approved by Borsa Italiana and the Italian supervisory authority CONSOB. The first day of trading is expected on 21...
14.06.2024 364
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning