In the first six months of 2016, the growth of the e-commerce market in Russia amounted to 26%, its volume reached 405 billion rubles, according to the report of the Association of Internet-Commerce Companies (AKIT). By the end of the year, the market volume may reach 900 billion rubles, in 2015 it amounted to 760 million rubles. Experts associate the growth with the active development of cross-border trade.
Analysts from AKIT, GfK and Russian Post participated in the preparation of the e-commerce market research. As follows from their report, the current growth of the Russian e-commerce market is largely due to the development of cross-border trade, the volume of which by the end of the year may reach 320 billion rubles. In the first six months of 2016, imports on the Russian e-commerce market increased by 37%, to 143,1 billion rubles. According to AKIT and Russian Post, the number of incoming international shipments in January-June 2016 increased by 102 %, while the number of orders in the domestic market increased by only 5%.
During this period, Russian Post processed 98,7 million international shipments with commodity investments, which is more than double the figure for the first half of 2015. About 90% of online trade imports come from China, only 4% come from the EU to Russia, 2% from the USA, and 4% from other countries.
AKIT President Alexei Fedorov notes a significant improvement in the delivery quality of Russian Post: "the speed of delivery of foreign parcels to Russia has increased greatly, and the cost has decreased by tens of percent." From his point of view, Russian Post has become a “very good alternative delivery channel to our country” of large commercial consignments, it does not require any cash on delivery or value added tax, and soon container shipments will be under pressure from a very strong competitor. “All fashion retail (not only the Internet, but also offline) will use a single delivery channel - postal logistics operators,” he believes.