Rieker
Shoes are one of the most popular cross-border goods on the web.
27.12.2018 1167

Shoes are one of the most popular cross-border goods on the web.

A study conducted by the French research company Ipsos for PayPal showed that 68% of online shoppers surveyed purchased items of clothing, shoes, accessories in foreign online stores, writes Worldfootwear.com.

The Ipsos study was conducted at the beginning of the 2018 of the year and related to the study of cross-border consumer behavior. The study surveyed about 34000 consumers in the 31 market around the world.

The study revealed that most often cross-border purchases are made by consumers from the Middle East. At the same time, the Asia-Pacific region and North America are markets where online purchases are made mainly on internal websites (52%).

Cross-border purchases are most common in Ireland, Austria and Israel. Citizens of Germany (68%), USA (66%), UK (62%) prefer to buy goods online within their own country.

In Japan, about 94% of respondents said that they buy goods online only within their own country.

Clothing, shoes and accessories are the most popular categories for cross-border online shopping, about 68% of online shoppers have confirmed that they have purchased these categories of goods in foreign online stores over the past 12 months. Following clothes, shoes and accessories, electronics (53%) and toys (53%) follow in the ranking of popular products.

About 72% of respondents say that they made purchases in foreign online stores because of more attractive prices for goods, about 49% bought goods abroad due to the fact that such goods cannot be found in their countries, about 34% said that they made online purchases abroad - discovery of new interesting products.

A study by French research company Ipsos for PayPal showed that 68% of surveyed online shoppers purchased garments, shoes, accessories overseas ...
5
1
Rating

Latest News

Heineken launches sneakers with beer soles

The German brewing company has teamed up with Le Pub, BBH and sneaker designer Dominic Siambrone to create a unique Heinekicks sneaker featuring…
07.08.2022 387

Labeling reached marketplaces

On July 29, Russian Prime Minister Mikhail Mishustin signed a resolution according to which, from March 1, 2023, marketplaces will be required to label goods, and online platforms will be held liable for the lack of labeling, - writes ...
07.08.2022 166

The halt in sales in Russia cut Adidas' revenue in the 2nd quarter by 100 million euros

Quarantine in China and store closures in Russia are having a negative impact on Adidas' business. On Thursday, the German brand reported that currency-adjusted sales in the second quarter rose 4%, although net income fell to 360 million euros…
04.08.2022 253

Giovanna Ceolini named Acting Chairman of Assocalzaturifici

Following the recent resignation of Assocalzaturifici Chairman Ciro Badon, the Italian Association of Footwear Manufacturers (Assocalzaturifici) has announced the appointment of an Acting Chairman. This role was taken by Giovanna Ceolini, ...
04.08.2022 310

Ralf Ringer moved IT systems to the cloud #CloudMTS

Russian footwear manufacturer and retailer Ralf Ringer has moved its IT systems to the #CloudMTS cloud. The optimal infrastructure in the cloud, which was proposed by the Russian provider of digital, media and telecommunications services MTS,…
04.08.2022 289
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning