Detsky Mir Group has launched an online store in Kazakhstan. Clients of the online store can receive their purchase in any retail store in the network within 60 minutes after ordering on the website kz.detmir.com.
In all stores of the Detsky Mir retail network in the Republic of Kazakhstan, the “In-store pickup” service is available. 31 supermarket chains operate in 16 cities of the country: Aktau, Aktobe, Almaty, Atyrau, Zhanaozen, Karaganda, Kokshetau, Kostanay, Kyzylorda, Nur-Sultan, Pavlodar, Petropavlovsk, Semey, Taraz, Uralsk, Shymkent.
The in-store pickup service will allow customers of the Detsky Mir online store in Kazakhstan to place an order on their own at kz.detmir.com and choose a convenient store to receive it. After placing the order, the customer of the online store will receive an SMS notification about the status of the order and its location on the rack "Order and take it." The client can independently pick up the goods within a day from the moment of receiving the SMS notification and pay for it at the cash desk of the store.
Group of companies "Detsky Mir" combines the national retail network of Detsky Mir stores, the ELC chain of stores in Russia and ABC, and the Zoosaurus network of pet products. According to the data on 30 of June 2019 of the year, the Detsky Mir chain of stores is represented by 688 stores located in 258 cities of Russia, Kazakhstan and Belarus. The ELC retail network in Russia is represented by 51 stores, the ABC network is represented by 15 stores. The chain of products for animals "Zoosaurus" is represented by six stores. The total sales area of stores of the Group of Companies is 777 thousand square meters.
In accordance with the audited IFRS data for 2018, the group’s revenue was 110,9 billion rubles, adjusted EBITDA was 12,7 billion rubles, and adjusted profit was 7,2 billion rubles.
Company shareholders: Sistema JSFC  - 52,10%; Russian-Chinese Investment Fund (RCIF)  - 14,03%, other shareholders owning less than 5% of the shares - 33,87%.
() Sistema JSFC is a Russian public diversified holding company serving about 150 of millions of consumers in industries such as telecommunications, high technology, banking, retail, timber, agriculture, real estate, tourism and medical services.
() RKIF, a private equity fund established by the Russian Direct Investment Fund (RDIF) and the China Investment Corporation (CIC), owns Detsky Mir through two of its subsidiaries, Floette Holdings Limited and Exarzo Holdings Limited.