The first Intersport Run & Fit store in Russia and the world has opened in the Galeria shopping center in St. Petersburg.
The concept is designed specifically for jogging and fitness enthusiasts. In an innovative store, customers can not only update their wardrobe, but also take advantage of the latest technical developments. For example, pick up your insoles for shoes based on a dynamic study of the biomechanics of the foot or share with your friends the selected image through TwitMirror.
The group plans to open a dozen of such outlets by 2018. The area of new stores will be 200-400 square meters. At the first stage, the Intersport Run & Fit format will be developed in Russia, in Moscow and St. Petersburg, and then in other countries such as Italy, Spain and Germany.
Intersport company cooperates with well-known brands of sports goods - Nike, Adidas, Reebok, Puma, Salomon and others. In 42 countries of the world there are more than 5400 stores.