A new retail video analytics system has appeared
The new software that analyzes the behavior of customers in stores was developed by VideoIntellect, a member of the Skolkovo IT cluster, writes Retail.ru.
The system records the buyer's interest in purchasing goods and sends a signal to the seller on the phone using a mobile application. At the end of the working day, the store manager receives statistics on the work of staff with customers. Sales conversions are expected to increase by roughly 10%.
The system is currently being tested in the sporting goods store "Intersport" in the city of Dubna in order to assess its efficiency and coherence of work under various seasonal store loads. The system is integrated into the cameras available in the store; from the equipment, only a computing server and a monitor for viewing have been added. According to Andrey Burakov, director of the Intersport store, with the installation of the system, the sellers have become more attentive to their customers.
New software that analyzes customer behavior in stores was developed by Videointellekt, a member of the Skolkovo IT cluster, writes ...
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What factors influence pricing, and how to work with retail prices for shoes
Footwear retail is one of those segments that is highly dependent on seasonality. Pricing in the footwear business, in turn, depends on a multitude of factors, from production costs to the vagaries of weather and regional factors.SR's expert in product assortment and management, Emina Ponyatova, discusses the key principles of pricing footwear products, as well as the main pressure factors and challenges facing footwear retailers in 2025, and offers recommendations on how to ensure successful and profitable retail.
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Euro Shoes — March 4-7, 2026 at the WTC Congress Center
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Technology Selling Issues
There is nothing worse than meeting the buyer with the words “Hello, can I help you with something?”, Because the seller works in the store just to help. Criticizing this well-established pattern of communication with the buyer, Andrei Chirkarev, business coach for effective sales and the founder of the New Economy project, shares the technology of truly selling issues with readers of Shoes Report.
Fur, and not only: types of lining
In the production of winter footwear, various materials are used that are designed to retain heat and meet the requirements of consumers: natural sheepleather, artificial fur, artificial fur from natural wool and others. All types of lining fur have their own advantages and disadvantages. Let's consider the properties of each of them.
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In Soviet times, for shoes from Czechoslovakia sold under the Cebo brand, customers stood in line for four hours and did not regret it, because Czech shoes were considered to be of high quality, comfortable and fashionable. Shoe designer Juraj Shushka shared a photo archive of his collection with Shoes Report magazine, which contains the most interesting Cebo models from the 1940's to the 1980's.
Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
How to fire a worker without tears, scandal and trial
Sooner or later, any manager is faced with the need to part with an employee. Properly and on time the dismissal procedure will save the company money, and the boss himself - nerves and time. But why sometimes, knowing that a break in relations is inevitable, we put off the decision for months?
