A new retail video analytics system has appeared
19.01.2017 2040

A new retail video analytics system has appeared

The new software that analyzes the behavior of customers in stores was developed by VideoIntellect, a member of the Skolkovo IT cluster, writes Retail.ru.

The system records the buyer's interest in purchasing goods and sends a signal to the seller on the phone using a mobile application. At the end of the working day, the store manager receives statistics on the work of staff with customers. Sales conversions are expected to increase by roughly 10%.

The system is currently being tested in the sporting goods store "Intersport" in the city of Dubna in order to assess its efficiency and coherence of work under various seasonal store loads. The system is integrated into the cameras available in the store; from the equipment, only a computing server and a monitor for viewing have been added. According to Andrey Burakov, director of the Intersport store, with the installation of the system, the sellers have become more attentive to their customers.

New software that analyzes customer behavior in stores was developed by Videointellekt, a member of the Skolkovo IT cluster, writes ...
3.3
5
1
1
Rating

Latest News

An increase in the number of new openings in the fashion retail segment is noted in St. Petersburg

According to Nikoliers, in the first quarter of 2024, the activity of tenants in shopping center areas increased in St. Petersburg. Moreover, more than half of all openings - 25 out of 45 were in fashion retail, writes...
28.03.2024 95

OTB Group acquires shoe factory Tabi Maison Margiela

The Italian group OTB, which owns fashion brands such as Margiela, Jil Sander, Marni, Victor&Rolf and Diesel, has acquired a majority stake in luxury shoe manufacturer Calzaturificio...
27.03.2024 112

Sales of Inventive Retail Group grew by 10% at the end of 2023 and amounted to 78 billion rubles

The Russian operator of retail chains and online stores Inventive Retail Group (IRG) reported for 2023. It follows from them that the company continued to successfully adapt its business to the changing conditions in the Russian retail market, which...
27.03.2024 137

Geox relies on ambassadors

For the second year now, the Italian shoe and accessories brand Geox has been releasing capsule collections in collaboration with Russian theater and film actress Yulia Vysotskaya in Russia. At the same time, the European region is hosting a promotional event this spring...
27.03.2024 182

“Discount for repairs” of clothes and shoes in France supported workshops

The French have calculated the benefits of a program that encourages consumers to repair clothes and shoes by providing discounts on these services in certified workshops. The “repair discount” program began operating in France in November...
26.03.2024 1351
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning