Italian premium shoe brand Premiata continues to expand into the Asian market. At the end of May, the first monobrand brand boutique was opened in Tokyo, in the charming Ginza shopping district.
The Premiata shoe brand, born in the Italian region of Marche, has offered Japanese consumers their entire product line. The new boutique presents men's and women's shoes, accessories, clothing.
The retail chain of the Italian brand has only five single-brand stores, which are open in Milan, Berlin, Seoul, Tokyo and St. Petersburg.