Currently, Mila notes the increase in sales of autumn shoes in bulk by more than 10% compared to the same period last year.
“One of the growth factors, we consider the weather conditions that are now established in the Urals. Today, demi-season shoes on a bike are popular, which is good to wear until early autumn and late spring. Among the brands, preference is given to Kotofey, who has 30% wool in the bikes. The rest of our suppliers are not inferior in quality, however, they use fleece lining materials - textiles that mimic a bike. In addition, rubber boots and membrane shoes are actively taken, ”said the senior manager of Mila - wholesale shoes, Andrei Osnovin.
According to the results of the second half of 2010, the leader in sales at the Mila company was demi-season shoes with textile lining material (30%), shoes on the bike (24%) and natural wool (22%) were almost equally popular. Leather lining and synthetic fur accounted for less than 15% of total sales.