At present, Mila has noted an increase in wholesale sales of autumn footwear by more than 10% compared to the same period last year.
“One of the factors of growth, we consider the weather conditions that have now established in the Urals. Today, demi-season shoes on a bike are popular, which are good to wear until early autumn and late spring. Among the brands, preference is given to "Kotofey", which has 30% wool in the bike. The rest of our suppliers are not inferior in quality, however, they use fleece lining materials - textiles that imitate a bike. In addition, rubber boots and membrane shoes are actively taken, ”said Andrey Osnovin, senior manager of Mila - wholesale footwear.
According to the results of the second half of 2010, the leader in sales at the Mila company was demi-season shoes with textile lining material (30%), shoes on the bike (24%) and natural wool (22%) were almost equally popular. Leather lining and synthetic fur accounted for less than 15% of total sales.