PUMA nominated for Financial Times Award
14.01.2011 3326

PUMA nominated for Financial Times Award

Once a year the newspaper Financial Times and steel company ArcelorMittal chooses the best companies and brands, evaluating innovative solutions, green products, the behavior of companies and brands in emerging markets and newcomers. Of the shoe companies, PUMA entered the 2010 list of the year. She is represented in the category Boldness in Business Environment (Initiative in the business community), writes the site brand news.ru... Note that PUMA has already received the German Sustainability Award for its development strategy and has become a participant in the Carbon Disclosure Leadership Index (CDLI) project, in which companies track the carbon footprint of their products. Consumers will feel this with a special environmental standard - PUMA S-Index, which will satisfy at least 50% of PUMA products by 2015. It involves using recycled materials, focusing on natural materials and conserving natural resources.

Once a year, the Financial Times and the steel company ArcelorMittal select the best companies and brands, evaluating innovative solutions, environmental friendliness of products, behavior of companies and brands on ...
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