Another "Centipede" appeared in Yekaterinburg
The Centipede has celebrated another discovery. A new representative of the corporate network is located in the Dirizhabl shopping center in Yekaterinburg. The festive opening of the store took place at the end of April. The event was held in the best traditions of "Centipedes", which means that there were many balloons, incendiary contests for young buyers and a professional make-up artist, thanks to which everyone could transform into a fairy-tale hero. While the children were playing and having fun, their parents were able to carefully familiarize themselves with the wide range and, not only to evaluate the benefits, but also to purchase children's shoes in the new "Centipede".
This outlet was previously called Tip-Top. So far, its managers have decided to combine the original name with the new brand and operate as "Centipede-Tip-Top". This desire is explained by the desire to maintain contact with previous customers. The style of the new branded network, together with powerful advertising support, will be a significant addition, providing an influx of new customers and increasing the turnover of the outlet. A similar experience has been successfully implemented by predecessors - brand stores that opened back in March: Centipede - Mowgli, Centipede - Family and others.
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