Rendez-Vous Announces Launch of Affiliate Program
Multi-brand shoe retailer Rendez-Vous has decided to develop partner retail. Rendez-Vous is ready to share with partners not just goods, but also its own expertise, including visual merchandising standards and sales technologies.
The retailer provides its partners with: current collections, monthly warehouse updates; pre-order and additional delivery from a free warehouse during the season; preferential prices and delivery priorities under the program; assistance in forming seasonal orders; no royalties, marketing or other fees.
The company's press release on the launch of the affiliate program notes that the assortment of the Rendez-Vous retail chain was formed over the years: the tastes of Russian buyers were studied, the best brands were selected based on the design-price-quality ratio, and their own orders were placed at partner factories. In 2018, clothing appeared in the Rendez-Vous assortment, and the Maison David and Calzetti brands were added. It is noted that adding clothing to the assortment increases the average bill by an average of 20%, but the decision to purchase clothing remains at the discretion of the partner.
Currently, the Rendez-Vous chain has 110 stores, which are open in 32 cities of the Russian Federation.
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