Ekaterina Masias, Desigual brand manager in Russia and the CIS, will conduct an online seminar “Choosing a place for a retail store: region, city, shopping center or street retail?” The seminar will be held on August 15 at 13.00. Anyone can take part in it: for this they only need to register and pay for access to their personal account on the site www.b2bevent.ru, and be online.
Ekaterina Masias is the head of the Desigual brand in Russia, and in the past, she was the Mango brand manager and research specialist for companies such as HC, Sela, DIM, SAP and an employee of Fashion Consulting Group. During the seminar, Ekaterina will talk about how to assess the region from the perspective of the development of a retail network in it, what is the situation in the regional retail real estate market in Russia. She will share her opinion on what is better - a shopping center or street retail, advise what criteria you can use when searching for the perfect store location and what to look for at the same time.