Rossi De Palma became the face of Mango Touch
Fashion brand Mango Touch has created a joint collection of shoes and accessories with the brand Werelse. The face of the advertising campaign was the Spanish actress and muse Pedro Almadovara Rossi De Palma.
The Werelse brand was created by three famous bloggers: Italian Chiara Ferragni, Mexican Andy Torres and Swedish Carolina Engman. Mango Touch, a subsidiary of the Spanish brand Mango, produces shoes, bags, jewelry and accessories. The two brands came together to create a capsule collection. The faces of the advertising video were the three founders of the Werelse brand and the muse Pedro Almadovara Ross de Palma. The video is already available on the Mango YouTube channel.
The capsule collection includes three lines: Neon, Buckle and Silver. The first included neon yellow boats with transparent heels, a leather messenger bag and an iPhone case in the same color. The Buckle line included platform sandals with a strap around the ankle, a clutch on a chain and two bracelets. The Silver line included mirrored flat shoes, a silver bag and a laptop case.
The collection will go on sale on 12 in April and will be available only in the online store of the Mango brand, as well as on the official website of the Werelse brand, writes wday.ru.
Fashion brand Mango Touch has created a joint collection of shoes and accessories with the brand Werelse. The face of the advertising campaign was the Spanish actress and muse Pedro Almadovara Rossi De Palma.
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Shoe trends for the spring-summer 2021 season. Rustic style, harmony of opposites and nostalgia for the 80s
The autumn exhibition of shoes and accessories MICAM, which took place from September 20 to 23 at the Milan Fiera Milano Rho exhibition center, alas, did not gather the number of exhibitors and visitors. There is no need to explain the reasons to anyone. The 90th exhibition for the first time in the history of this industry event, which is most important for the shoemakers in Italy and the entire Old World, was held in a truncated format. Nevertheless, the organizers tried to preserve all exhibition events, including presentations of collections and fashion trends. Experts from the British trend bureau WGSN presented the trends that will determine shoe fashion in the spring-summer 2021 season: Homespun - rustic minimalism combined with traditional values, TransForm - hopes beyond the crisis and harmonization of opposites and GameScape - a nostalgic journey back to games 80s, and the union of the real and the virtual.
Zenden Group launched a new retail format - 4: 0 store
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Today, the lack of quality service and a customer-oriented atmosphere in the store is bad manners. Companies that did not care about their customers, did not think about their feelings and emotions before, during and after visiting the store, are rapidly losing sales and leaving the market. It is sometimes not easy to identify hidden problems in the work of sellers, and here you need an outside perspective - for example, by checking a mystery shopper. SR expert Maria Gerasimenko tells about the specifics of this service.
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The owner of Lamoda Global Fashion Group raised 120 million euros for the development of e-commerce
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Geox Russia opens new stores and records sales growth
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CCC tests shoe delivery service in 60 minutes
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Top trends in shoe store window dressing this fall and this winter
Autumn-winter season 2020/21 for fashion retail is special, which we will remember for a long time. Almost all companies were forced to revise their budgets - they cut current spending, cut costs as much as possible. And, of course, one of the first to fall under the knife was the cost of decorating seasonal shop windows for the New Year and, in general, for the autumn-winter season. But you still have to arrange them, your store will not stand with a "bare" showcase, in which boxes of shoes are displayed. Fortunately for many retailers, showcase installation ideas that are relevant this season will not require a lot of investment. Marina Polkovnikova, SR expert in the creation, design, decoration of shop windows and retail spaces, talks about the main trends in the concepts of seasonal shop windows.
Ozon and Wildberries offer their pickup points to partners for management
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The volume of imports of shoes in September 2020 remained at the level of September 2019
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SberIndex showed a record reduction in spending by residents of Russia on goods and services
For the week from October 26 to November 1, the drop in consumer spending on goods and services was a record one since the end of May 2020. Russian spending in the category of non-food products decreased by 5% year-on-year, in the service sector by 32%, economists from Sberbank note.
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Obligatory labeling of shoes can again move
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Classification of shoes. Rules for constructing a commodity classifier
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EURO SHOES PREMIERE COLLECTION at the new MAIN Stage
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In Soviet times, for shoes from Czechoslovakia sold under the Cebo brand, customers stood in line for four hours and did not regret it, because Czech shoes were considered to be of high quality, comfortable and fashionable. Shoe designer Juraj Shushka shared a photo archive of his collection with Shoes Report magazine, which contains the most interesting Cebo models from the 1940's to the 1980's.
Retail Arithmetic
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