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The Russian clothing and footwear market in 2012 will grow to 1 775 billion rubles.
09.02.2012 1742

The Russian clothing and footwear market in 2012 will grow to 1 775 billion rubles.

This forecast was made by the president of the Guild of Marketers Igor Berezin at the Guild Discussion Club, held in late January.

Now the average expenses of Russians for the purchase of clothes and shoes are about 10 000-12 000 rubles. per person per year or about 30 000 per family of three.

The share of expenses on clothes and shoes has been steadily decreasing over the course of 20 years - during this time the share has decreased more than 2 times. Now it is (as in the West) about 6% of total consumer spending. Each resident of our country buys an average of 3 pairs of shoes per year. In this case, the average price of one pair of shoes is about 1 500 rubles.

In 2011, the market volume was at the level of 1 575 billion rubles. Despite the reduction in the cost of wardrobe in a single family in absolute terms, the market will grow - the total size of the clothing and footwear market in 2012 will amount to 1 775 billion rubles. This writes the site analpa.ru.
This forecast was made by the president of the Guild of Marketers Igor Berezin at the Guild Discussion Club, held in late January.
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