Santoni x Sofía Sanchez de Betak
Santoni launches collaboration with blogger Sofia Sanchez de Betac
Italian luxury classic footwear brand Santoni is working hard to modernize its image. In addition to high-profile collaborations with designer Marco Zanini, the brand's new collaborative collection with Argentinean model and popular Instagram blogger Sofía Sanchez de Betak, known to her fans as “Chufy”, is coming out.
Giuseppe Santoni and Sofia Sanchez de BetacThe new collection is being released in support of ocean ecology. Derby shoes, shoes and sandals came out in blue colors to emphasize the idea, shoes are packed in boxes made from recycled ocean waste.
Santoni x Sofía Sanchez de BetakPrices for models start at $ 612 and go up to $ 1,780. Part of the proceeds from the sale of the collection will be directed to the environmental protection fund.
Santoni x Sofía Sanchez de Betak
Santoni head Giuseppe Santoni noted that environmental support is part of modern culture. “We met with Sofia when we were working on an advertising campaign and agreed that the idea of reducing ocean plastic is very important. We support the environment in all aspects of our business - we work on batteries from solar energy and produce boxes of eco-friendly materials. ”
Santoni x Sofía Sanchez de Betak
According to Sophia Sanchez de Betac, the collaboration was based on the classic Santoni models, but their design was redesigned, so that as a result, the shoes received a more modern look, corresponding to the style and rhythm of today's life.
Santoni x Sofía Sanchez de Betak
Italian luxury classic footwear brand Santoni is working hard to modernize its image. In addition to high-profile collaborations with designer Marco Zanini (Marco ...
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