Centipede moves to a new level

A new stage of implementation of the project to create a network of branded children's footwear stores has started, within the framework of which work is being carried out simultaneously in several directions. The logo "Centipedes", the development of which was reported earlier, has already been sent for registration to the Chamber of Commerce and Industry. Another, no less important, direction is the preparation of a document that will regulate the participation of retail stores in the new project. At present, the agreement is under legal review, after which it will be approved and presented to the audience.

In parallel, tasks were sent to ElitMaster for the development of the website of the future chain of company stores and in RA Voskhod for the preparation of an advertising campaign, the period of which will be specified in accordance with the stages of project development. In addition, negotiations are underway with advertising and production companies for the production of souvenir products and materials necessary for the design of Centipede stores.

“Work in all areas is proceeding quite dynamically, which indicates the active development of the project. Upon completion of these works, we plan to hold a series of presentations of a new network of company stores for our partners, ”said Alexander Borodin, Manager of Mila - Wholesale Shoes.