Usa shoe niche
25.06.2012 1598

Usa shoe niche

In the United States found a growing shoe niche

In the USA, sales of lightweight sports shoes have almost tripled over the past year, and now this segment accounts for 60% of the market for running sports shoes. Such data leads in the latest market research NPD Group. The average price of a pair is $ 80-89,9.

«Беговая обувь – это один из самых больших сегментов, - говорит аналитик NPD Маршал Коэн – больше трети всей спортивной обуви покупается для занятий бегом. Объемы продаж сравнимы с объемами продаж одежды casual». В этом сегменте представлены Saucony, New Balance, Adidas и Merrell. В феврале 2012 года в этом сегменте дебютировала Nike. Для ориентира – облегченной считается обувь весом 160-200 граммов.

The best lite running shoes are on sale in Miami and Los Angeles (man's), in Miami and Chicago (woman's). 18-34 buyers accounted for 60% of sales in this segment, analpa.ru writes.

В США продажи облегченной спортивной обуви за последний год практически утроились, и сейчас доля этого сегмента составляет 60% на рынке спортивной обуви для бега. Такие данные приводит в…

Latest News

In 2020, the number of shopping center openings in the Russian Federation has decreased three times

About 60% of the planned volume of opening of shopping centers in the Russian Federation in 2020 has been postponed to the beginning of 2021, TASS reports, citing analytics from a major international real estate player CBRE.
04.12.2020 84

Natasha Ramsay Levy steps down as creative director at Chloé

French fashion designer Natasha Ramsay Levy, who was named Creative Director of the luxury brand Chloé in 2017, has decided to leave her post. As is often the case, rumors of her departure have been circulating over the past few months, Le Figaro writes.
04.12.2020 84

adidas Originals has released a collaboration with Noize MC

The adidas Superstar sneakers came out in a new design, customized by the Russian rapper Noize MC.
04.12.2020 135

Stores in the UK will be open 24 hours a day

From Monday to Saturday for the remaining three weeks before Catholic Christmas and beyond throughout January, UK retail stores will be open 24 hours a day, Worldfootwear.com writes.
03.12.2020 212

Lacoste has released a new product - Run Breaker hi-tops

The design of the new Lacoste Run Breaker high-top sneakers is based on the classic silhouettes of athletic shoes designed for trekking and running.
03.12.2020 222
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning