Street Beat at the Hollywood Shopping Center in St. Petersburg
Street Beat expands its presence in Moscow and St. Petersburg
Street Beat, a chain of multi-brand sportswear and footwear stores, has opened two new locations in Moscow and St. Petersburg.
One of Street Beat's new stores is located in the large Hollywood shopping center, which just opened in St. Petersburg at 22 Kolomyazhsky Prospekt. This is the first Street Beat store to feature a children's collection. The store covers 546 square meters.
Street Beat at the Hollywood Shopping Center in St. PetersburgThe chain's second new store has opened in the capital, in the Avenue Sever shopping center on Korovinskoye Highway; the store area is 258 m².
Street Beat at Moscow's Avenue Sever shopping center
This brings the Street Beat network to 74 stores. In addition to expanding its retail operations, Street Beat also offers online sales through a mobile app and an online store, featuring a selection of footwear, clothing, and accessories from global sports and lifestyle brands such as Nike, PUMA, adidas, New Balance, Vans, and others.
2025 was a significant period for strengthening the chain's infrastructure. The loyalty program was merged with two other sports brands from Inventive Retail Group into a single bonus system, customer inquiries were automated, and the presence of private-label products and some international brands on marketplaces was expanded.
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