From July 2013 and for four seasons, one of the leading German brands Tamaris will be the official sponsor and shoe partner of the Mercedes-Benz Fashion Week in Berlin. Its logos are featured on sponsorship boards, and the female models who have become the faces of the latest summer collection Tamaris, welcome visitors to Fashion Week as stewards. Also at Tamaris there is a private exhibition place where visitors can familiarize themselves in detail with a wide range of shoes presented and take pictures for memory. The photo will then be placed on the page Tamaris in the social network Facebook. In addition, representatives of the brand Tamaris a meeting has been scheduled with leading fashion bloggers, where they can exchange views on significant fashion trends and information about the brand and its latest collection.
“Communication on social media is becoming more and more important for us,” says Jens Bining, representative of Wortmann Schuh-Holding KG. - We believe that a high level of brand credibility Tamaris significantly promotes the dissemination of brand information. " Representatives of the German brand are also confident that by deciding to become a sponsor of the fashion week Mercedes-Benz Fashion Week BerlinThe company Tamaris made an excellent investment in developing the brand and improving its modern image.