Rieker
TAMARIS entered the top three leaders of German brands
04.03.2011 3503

TAMARIS entered the top three leaders of German brands

The shoe company TAMARIS was included in the top three in the authoritative German survey of brand popularity best brands 2011. TAMARIS was ranked third in the popularity rating among 12 thousand different brands that took part in this study.

International brands were assessed according to the criteria "Economic success" and "Attractiveness (Sympathy)". In the category "Best Emerging Brand", TAMARIS has lost a step of the winner to two international brands - LG and Apple. Note that the shoe brand for the first time took a place in the top ten branded goods.  

After receiving the OWL marketing award and achieving excellent results according to the results of research by the German women's magazine Brigitte in 2008 and 2010, the 3-place in the German brand popularity rating once again confirms that TAMARIS is consistently striving to become No.1 consumer brand.  

“We are very grateful for such approval from leading international brands. For the TAMARIS brand, the award was the highest recognition. We thank our customers, and especially our system partners, who have placed their trust in TAMARIS and thus have made a significant contribution to the success of our endeavors. In the end, brands are created on the street, ”says Jens Beining, Managing Director of the Wortman Schuh-Holding KG shoe concern.  

Best brands is a German brand popularity rating, which is awarded annually to the most successful brands in Germany.

The winner is determined by the results of a representative survey conducted by order of the Company to study the problems of consumers, not by the jury, but by the consumers themselves. In this case, special attention is paid to two main criteria: the actual economic success in the market and the attractiveness of the brand in the perception of the consumer, which is the final key to its success.

The best brands award is awarded in the categories of “Best Brand Product”, “Best Developing Brand” and “Best Brand Firm”.

The TAMARIS shoe company is one of the three leaders in the reputable German brand popularity research, best brands 2011. TAMARIS took third place in the popularity rating among 12 thousand ...
5
1
Rating
Euro Shoes Exhibition

Latest News

Subscribe to our social networks

Dear Shoes Report readers, colleagues and partners, participants of the Euro Shoes exhibition! Our information space today, where we publish shoe industry news, Shoes Report exhibitions, expert articles, useful and photo content, is the Shoes website ...
25.05.2022 139

Bottega Veneta strengthens its footwear business

Italian luxury brand Bottega Veneta, part of the Kering group, has hired Turkish designer and artist Safa Sahin as a shoe design consultant.
25.05.2022 186

Turkish brands are invited to take vacant places in shopping centers in Russia

President of the Russian Council of Shopping Centers (RSTC) Dmitry Moskalenko spoke about the negotiations that are underway between Russia and Turkey to replace the brands leaving Russia with fashionable clothing and footwear brands from Turkey, writes RBC with…
24.05.2022 275

Wildberries opened a point of acceptance of goods from entrepreneurs in the Ivanovo region

The company is expanding cooperation with representatives of regional businesses and opening new logistics facilities in the country's populated areas. In May 2022, the new Wildberries sorting center started operating in Ivanovo, its facility area is…
24.05.2022 126

Manolo Blahnic and Birkenstock release second collaboration

The Manolo Blahnic and Birkenstock collaboration continues with a collection of sandals and clogs in transparent PVC with polka dots. Unlike the first part of the collaboration between the two brands, which was released in March of this year and featured elegant,…
24.05.2022 226
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning