From the beginning of the 2014 year, customs will stop letting children’s sportswear and shoes made of synthetic materials into Russia. This is done in accordance with the laws of the Customs Union.
According to experts, the main obstacle for children's sportswear from abroad will be the hygroscopicity criterion, since synthetics do not absorb water, like cotton or linen. Nevertheless, leading manufacturers of sportswear and retailers claim that modern synthetic materials do not hold water, but bring it out, therefore they are not dangerous for children.
The topic "New technical regulations for children's sportswear" was the focus of attention at the Sports Retail Forum, which was held in Moscow.
"When serious companies operate in the legal field, you should not put obstacles to them. After all, in this case, the contraband market will double, and it is 30-45% in our shoe market," Natalia Demidova, General Director of the National Shoe union. In turn, Svetlana Belyaeva, President of the Russian Union of Clothing Manufacturers, noted that the need for technical regulations is obvious, and recalled the problems our country faced when children began to import unhealthy toys from abroad. At the same time, she stressed that the regulations definitely need to be improved - it is necessary to prescribe the requirements for each type of clothing.
As for synthetics, now manufacturers are trying to resolve the issue through appeals to the Eurasian Commission, the Ministry of Sports, to the chief sanitary doctor, but so far no effective solution has been found. Sergei Sokolov (Nike) called on regulators to resolve the issue not from the point of view of formal rules, but first of all keeping in mind the interests of the consumer. Sergey Agibalov, a representative of Sportmaster, said that one of the solutions to the problem could be a voluntary declaration of safety and responsibility to consumers.