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TsentrObuv tests RFID technology
16.07.2012 1372

TsentrObuv tests RFID technology

The Russian shoe retail chain CenterObuv has entered into an agreement with Avery Dennison's Retail Branding and Information Solutions (RBIS) division to implement the first pilot project on the use of RFID technology in the retail of footwear and clothing in Russia.

The RFID implementation program is designed to improve the visibility of stocks and significantly reduce stock outages and lack of stocks.

“We see that the technologies we have are not able to properly service our needs, given the growth of the business,” said Andrei Nesterov, General Director of TsentrObuv. - RFID helps us to obtain the necessary information about the presence of a particular position in any store, wherever it is located. Thanks to this innovative technology, we can review our entire assortment, which exceeds 2500 positions, and better satisfy the needs of our customers. After the first pilot launch, we will think about using this solution in all our stores. ”

“We are pleased that CenterObuv will implement the first pilot project to use RFID technology in Russia,” said Shawn Neville, President of Avery Dennison RBIS, “We are confident that this pilot project will help.” TsentrObuv "improve inventory management, increase their visibility and reduce losses."

Avery Dennison RBIS Quickstart is used in one of the CENTRO stores that are part of the CenterObuv group of companies. The turnkey solution provides printing and encoding of RFID labels and tags in Centro distribution centers, which helps to track stock movements, ensure replenishment, more efficiently conduct inventory and prevent losses.

The Russian shoe retail chain CenterObuv has entered into an agreement with Avery Dennison's Retail Branding and Information Solutions (RBIS) to ...
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