Adana Chamber of Commerce booth at Euro Shoes Premiere Collection
Turkey seeks to expand ties and participates in Euro Shoes
The wide representation of Turkish shoe companies at the Euro Shoes Premiere Collection shoe exhibition provides an opportunity to expand business ties between Russia and Turkey. One of the stands of the exhibition, which was held in Moscow from 25 to 28 on February, represented a number of shoe and leather manufacturers from the Turkish city of Adana.
The Shoes Report asked several questions to the representative of the Adana Chamber of Commerce Ayhan Kalich about the goals of participation of Turkish companies in the exhibition in Moscow.
Representative of the Chamber of Commerce Adana Ayhan KalichShoes Report: Please tell us about the goals of the Adana Chamber of Commerce by participating in the Euro Shoes exhibition this year?
Ayhan Kalich: Russia is a large market and our neighbor. We wanted to expand our relationship, so we decided to attend the Euro Shoes Premiere Collection exhibition.
Last year, we also participated in Euro Shoes, but a little differently. This time we decided to act as a common stand of companies from the Turkish city of Adana, which can be said to be the center of the shoe industry in Turkey. Only here, at our booth, 16 shoe companies from Adana are represented.
Shoes Report: What are you more interested in: offering Turkish factories the opportunities for contract manufacturing or promoting Turkish footwear brands in Russia?
Ayhan Kalich: We are interested in both.
Shoes Report: China is currently a very serious player in the light industry worldwide. How is Turkey responding to this challenge?
Ayhan Kalich: China is indeed a large market. But we can also provide good quality and volume, and we do. Recently, we've been actively developing production technologies. This is something we're taking seriously in our country. But Turkish footwear can already boast of its quality, which is our competitive advantage worldwide.
Shoes Report: What place does Russia occupy in Turkish shoe exports?
Ayhan Kalich: Currently, there are no major projects between Russia and Turkey in our industry. However, we hope that Russia will become a leading exporter of Turkish footwear. Here at the exhibition, on behalf of the Adana Chamber of Commerce, we are gathering contacts of potential partners from Russia and inviting them to our factories so they can see firsthand the production process of the footwear we present at our stand.
Shoes Report: Can you tell us a little more about the companies you represent at Euro Shoes?
Ayhan Kalich: We represent shoe factories with a daily production capacity of 300 to 1500 pairs of shoes. These are made from genuine leather. Our factories produce and export footwear to other countries. Our companies also include tanneries and component manufacturers. We have fairly large production facilities, but unfortunately, they are little known in the Russian market. We hope that Euro Shoes will help us solve this problem.
The wide representation of Turkish shoe companies at the Euro Shoes Premiere Collection shoe exhibition provides an opportunity to expand business ties between Russia and Turkey. One of the exhibition stands, ...
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