Detsky Mir Group of Companies has opened an updated store in the Nalchik Department Store, located in the capital of Kabardino-Balkaria. The store area was 2200 sq. m
“In the super- and hypermarkets opened in the new concept, the focus is on small customers. The store has updated trade equipment, new standards of merchandising and interior design of premises have been implemented, ”commented Nadezhda Kiseleva, Head of the Public Relations Department of the Detsky Mir Group.
Recall that the Detsky Mir group of companies is the largest children's goods trade operator in Russia. The Detsky Mir chain of stores consists of 304 format supermarkets and hypermarkets in 125 cities of Russia and Kazakhstan, the ELC retail chain includes 44 stores. At the end of 2014, the company's revenues under US GAAP amounted to 45,4 billion rubles, net profit - 2 billion rubles.