8 brands of clothes and shoes will come to Russia
10.02.2014 2640

8 brands of clothes and shoes will come to Russia

The Russian market research department of CBRE announced the results of the Moscow retail real estate market in 2013. The main trend was the outlined decline in consumer activity. On the back of a slowdown in income growth and an increase in the credit burden, in 2014 this may lead to a “switch” of consumers to goods of lower price segments, experts say. At the same time, 2013 new brands of clothing and footwear entered the Moscow market during 33. Of these, 24 chains have opened their points in shopping centers. The largest number of new openings fell on the shopping and entertainment centers Afimall City, Mega Belaya Dacha and Atrium.

In terms of geographical representation, almost 60% of the brands that entered the Moscow market belong to European companies, 35% to US companies, and the remaining 5% to two Japanese brands, Marukame and Miki House. Several Russian brands also opened their first stores in the fourth quarter of 2013: Lexmer men's clothing chain, Funday family clothing chain, and Bella Potemkina women's clothing boutiques.

According to the CBRE report, the average vacancy rate in Moscow shopping centers today is 2,6%. In the last quarter of 2013, four quality shopping centers were introduced in Moscow, two of which specialize in the sale of furniture and interior items. Thus, the total volume of commissioning of quality space in shopping centers over the past year amounted to 262 thousand square meters. meters.

“In 2014, the very high activity of developers may face weakening domestic demand. Russia is entering the stage of relatively low growth rates of real incomes of the population and retail sales. Retailers have already felt this slowdown during the New Year sales. However, low growth is not a fall, which means that Moscow will remain the focus of retailers' attention. 17 international brands have already announced their plans to enter the market. Eight of these are in the clothing and footwear segment: Blue Inc, Deichmann, Dolce & Gabbana Kids, Facconable, Forever 21, Hammersmith, Moncler and Monki. " re-conception of their facilities, ”said Mikhail Rogozhin, managing director of CBRE's retail space department in Russia.

CBRE, the Russian market research department, announced the results of the Moscow retail real estate market in 2013.
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