In Rostov-on-Don opened "Econika" in a new concept
14.07.2015 3095

In Rostov-on-Don opened "Econika" in a new concept

In Rostov-on-Don, in the Mega shopping center, the first Econika store was opened in a new concept. Changes in corporate identity were developed during the rebranding of the brand. The main idea of ​​the current concept is to turn the store into a meeting place for friends, fashion lovers. The former dark colors of Econika are replaced by powdery and beige shades with the addition of blue, gray and bronze.

By 2016, similar salons will appear in Moscow, St. Petersburg, as well as in Novosibirsk, Nizhny Novgorod, Yekaterinburg, Rostov-on-Don and Izhevsk.

Recall that Econika is the largest shoe network in Russia, creating collections of shoes and accessories for women and working on the market since 1992. It has more than 160 salons throughout Russia and Kazakhstan. The collections are developed by the designers of Econika together with Italian and French partners. All models are made abroad.

The first Econika store in a new concept was opened in the Mega shopping center in Rostov-on-Don. The corporate identity changes were developed during the rebranding process ...

Latest News

New Detmir stores opened in Belarus

Detsky Mir Group has opened two new stores in the Republic of Belarus. New stores of the Detmir chain were opened in Minsk and Gomel.
17.05.2021 119

New adidas + YEEZY silhouette arrives - YZY QNTM Flash Orange

The iconic adidas + YEEZY sneaker will hit the stores on May 22nd. The novelty is presented in a warm melange color with a predominance of red, which is complemented by monochrome black, gray and ...
17.05.2021 150

Crocs has updated the retail concept of stores in two Moscow "Mega"

In Mega Teply Stan and Mega Belaya Dacha, the renewed retail of the American shoe brand Crocs was opened. The Crocs Urban store concept was developed by Russian designer Polina Shcherbakova together with the international agency Briggs ...
14.05.2021 253

"Gardener" goes online

The Sadovod clothing market near Moscow opens its online store on the AliExpress platform and goes online for the first time. Sales of "Gardener" products on the Internet will be conducted in parallel with ...
14.05.2021 325

Wildberries Records Substantial Growth in Running Shoes Sales

During the "big" May holidays, Russian consumers actively purchased sports goods. This is evidenced by the sales data of Wildberries, the largest online marketplace in Russia. From May 1 to May 10, 2021, residents of our country purchased online ...
14.05.2021 235
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning