Shoes could be a great gift, if not for the need for fitting. When giving a present, no one wants to make a mistake in size, in choosing colors, etc. The American company Loop Commerce decided that this situation should be changed and created the Internet service GiftNow.
The service allows users to purchase shoes as a gift even if you don’t know the size of the recipient, and what color he prefers.
Users do not even have to guess the delivery time of their gift, as the recipient receives it instantly online.
The customer of the service selects the model, enters the email address of the person to whom he wants to make a gift, and attaches a personal message. The recipient receives a message and a gift in electronic form, he can choose the desired color, size, in a word, configure it for himself before picking up from the store, he can also exchange it.
American department stores Macy's, Neiman Marcus and Saks Fifth Avenue have already added a new platform to their sites.