Westfalica presented its winter collection “Big City Style” at Fashion Week in Novosibirsk, which took place from November 22 to 25 at the Manhattan event center.
"Fashion Week in Novosibirsk" is one of the main fashion events of the year. This year it was attended by over 35 designers, as well as manufacturers of fashionable clothes and shoes.
Westfalica organized an original dance show that included a demonstration of shoes from the winter collection. The models were professional dancers, each of whom played the role of a city dweller with his own energy and dance style. During the screening, a video clip dedicated to Novosibirsk was played in the background. The video shows the city from different angles: industrial and rhythmic, calm and cozy. The concept of the show was to show through dance and images of dancers that Westfalika shoes are suitable for both working days and festive evenings.
In the new winter collection "Westfaliki" "Style of the big city" every citizen will find shoes to their liking: elegant ankle boots, comfortable boots, stylish boots, practical boots.
Participation in such projects, as well as the organization of their own original displays on store floors is a constant element of the announcement of Westfalika collections for new seasons.
"Fashion Week in Novosibirsk" is a major fashion project, which was first held in 2009. The concept of the event is guided by the experience of world Fashion Weeks in Paris, New York, London, Milan and Moscow. Reflecting the real state of the light industry, the project "Fashion Week in Novosibirsk" becomes a professional platform where designers can unleash their potential and demonstrate their work.