In the 2017 year, Vietnam became the second country in terms of shoe exports in the world after China - the volume of shoe exports reached 1,02 billion pairs. According to analysts, the current year may turn out to be just as favorable for the development of the footwear industry in Vietnam, writes the French newspaper Le Courrier du Vietnam.
The export of shoes from Vietnam has been growing for a number of years. In 2016, the volume of exports of Vietnamese shoes amounted to $ 13 billion (+ 8,3% per year). In 2017 year - $ 14,65 billion (+ 12,7% per year).
Among the exporting firms there are both national companies and companies with foreign capital. Moreover, the latter prevail. In 2017, foreigners accounted for about 80,8% of Vietnamese shoe exports. For the most part, these are investments from Taiwan (China) and the Republic of Korea - companies Yuan Chi, Pou Chen Group, Feng Tay.
In 2017, Vietnam recorded sales growth in most of its export markets. In major markets such as the USA, Taiwan, the Republic of Korea and the EU, Vietnamese shoe sales grew by 10-30% compared with the results obtained in the 2016 year. Some Vietnamese companies have adopted a strategy of expanding into the markets of small countries, but with a high income level, such as Japan and the UAE. According to forecasts, the positive dynamics in the development of the footwear industry in Vietnam will continue over the next 15-20 years.
Based on the good results achieved in the 2017 year, it is expected that the 2018 year will also be favorable for the development of the footwear industry in Vietnam.
This year, it is planned to sign a free trade agreement between Vietnam and the European Union, which will reduce import duties on the export of Vietnamese shoes to the EU market. The signing of the agreement will be an incentive for Vietnamese enterprises to improve the quality of Vietnamese shoes, experts say.