Instead of the flagship Christian Louboutin, Aizel x Team Putin will open Alexander Ovechkin and Vladimir Putin
04.10.2019 4155

Instead of the flagship Christian Louboutin, Aizel x Team Putin will open

At the site of the flagship boutique of the French luxury brand Christian Louboutin in Moscow on Bolshaya Dmitrovka Street, which was closed in July this year, a new Aizel x Team Putin store will appear. It is known that the store will work in the format of pop-up space, that is, it will be a temporary boutique, the opening of which is scheduled for October 8.

The invitation on the occasion of the opening of the boutique says that it will feature a special capsule collection, for which archival prints of Ivanovo chintz of the 1920s – 1930s and images of the characters of the animated films of the Soyuzmultfilm studio were used. 

The Putin Team is the movement of hockey player Alexander Ovechkin, which was created in 2017 in support of Vladimir Putin in the presidential election.

Aizel Group is a major player in the fashion market. In Russia, the holding is the exclusive representative and distributor of brands such as: Christian Louboutin, Aquazzura, Agent Provocateur, Bonpoint and Maison Ladurée. Owns the online store and marketplace of luxury goods AIZEL.RU and the multi-brand concept store AIZEL, which currently represents over 700 brands of clothing, footwear and accessories and delivers across Russia and the CIS. The holding is owned by Aysel Trudel.

The details of the new retail project at Aizel have not yet been revealed.

A new Aizel x Team Putin store will appear on the site of the flagship boutique of the French luxury brand Christian Louboutin in Moscow on Bolshaya Dmitrovka Street, which was closed in July this year. ...
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