Y3 Celebrates 10 Anniversary
26.08.2013 4066

Y3 Celebrates 10 Anniversary

In the new season, Y-3, a joint brand of Adidas and designer Yohji Yamamoto, will turn 10 years old. On the occasion of the anniversary, Yamamoto presented his own vision of the classic Adidas Superstar sneakers, refining them according to the standards of the world of high fashion. The model is named Y's Super Position and is made of suede and soft leather. It also has an unusual element - three stripes on the sides of the sneaker, hand-stitched with cotton threads, the ends of which hang down to the sole. Each customer can complete the design of the model in their own way: the threads can be cut or left in a careless natural state.

The model is presented in two colors: white with three red stripes and a black heel and black with a toe, a sole and a white heel and beige three stripes.

The sneakers will be featured at Y-3 brand stores in Tokyo, No. 6 in London, No. 74 in Berlin, No. 42 in Paris and several shopping centers around the world.

In the new season, Y-3, a joint brand of Adidas and designer Yohji Yamamoto, will turn 10 years old.
Euro Shoes Exhibition

Latest News

Dr. Martens has released a collaboration with Lazy Oaf

Dr. Martens and Lazy Oaf, a Lazy Oaf clothing brand, have launched a collaboration to celebrate the twentieth anniversary of the clothing brand founded in 2001 by designer Gemma Sheel. The capsule collection includes Dr. Martens Sinclair, laces ...
30.11.2021 28

The Ministry of Industry and Trade will hold a seminar "Legprom - Arctic: Products, Competencies and Prospects"

Russian light industry enterprises will present their products and developments for low arctic temperatures at a two-day seminar ...
30.11.2021 43

Sales on the Westfalika.ru marketplace on Black Friday 2021 were 30% higher.

The increase in online sales during the annual Black Friday promotion on the Westfalika.ru marketplace amounted to 44% in physical terms and 30% in monetary terms, compared to Black Friday in 2020. These results are explained by the significant ...
29.11.2021 46

On Black Friday, Wildberries recorded an increase in sales of Russian goods in foreign markets

Wildberries noted a twofold increase in sales of Russian goods on its platform in foreign markets during the Black Friday sale this year compared to the same period of sales in 2020. Sales amount ...
29.11.2021 137

Virgil Abloh, American fashion designer and founder of Off-White, has passed away

At 42, American fashion designer Virgil Abloh, founder of the street fashion brand Off-White and artistic director of the menswear line of the luxury house Louis Vuitton, has died, - this is stated in his Instagram account ...
28.11.2021 229
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning