Unichel plans to open at least 55 new stores in 2014.
The company considers Khabarovsk, Vladivostok and Altai Krai to be promising new regions in the context of network development. Until the end of the year, several more shoe stores of the Ural brand will open in Gorno-Altaisk, Abakan and Tomsk.
In general, since the beginning of 2013, Unichel opened 38 of new stores in Orenburg, Moscow, Novosibirsk, Voronezh, Samara, Krasnoyarsk and Lipetsk. Also, branded shoes became available to residents of Biysk, Nyagan, Zheleznogorsk, Tayshet and Novouralsk.
Recall that Unichel is one of the three largest Russian shoe manufacturers and combines the Chelyabinsk shoe factory Unichel, the Orenburg shoe factory Ural, the Zlatoust shoe factory Zlato and the trading house Obuv.