Nike Runs
Nike continues to motivate consumers to run and launches the fourth world series of We Run 2012 races in which almost 7 million users of Nike + products and technologies will be able to compete with each other.
The first We Run race will be held on September 1 in Prague, then the races will be held in 34 cities around the world, and will end on December 15 with competitions in Rio de Janeiro and Chilean Santiago. In total, 395,5 thousand runners will be able to take part in the competitions.
During the campaign, Nike + network members will be able to share their impressions and successes, as well as set new goals. To do this, they have at their disposal an updated application for iPhone and Android Nike + Running and a number of products of the Nike + line, in particular, a sports watch with GPS from TomTom Nike + SportWatch and Nike + FuelBand and Nike + Sportband bracelets.
In addition, in a number of markets, within the framework of We Run, it will be possible to use additional electronic tools. For example, in some countries, using Google, it will be possible to observe the moment of crossing the finish line. And in a number of places before the race, participants will have the opportunity to take pictures in a photo booth, allowing you to share pictures online.
Well-known local athletes, musicians and other celebrities will take part in the Nike races, which will further entertain the runners and spectators. At the end of sporting events, the audience will enjoy concerts dedicated to the We Run racing series, reports popsop.ru.
“In response to the needs of young runners, we are making races more fun, digital, cultural and social. Running remains the focus, but around it we create a unique experience that inspires and engages runners, ”said Arturo Nunez, Nike's Emerging Markets Marketing Director.
Nike continues to motivate consumers to run and launches the fourth world series of We Run 2012 races, in which almost 7 million users of products and technology will be able to compete with each other ...
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Rendez-Vous has relaunched its wholesale business
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Rendez-Vous has relaunched its wholesale business
Now the discount on the assortment is up to 65% of the retail price.
Spanish footwear brand JOSE SAENZ debuts at Euro Shoes
The young and ambitious Spanish brand of women's footwear JOSE SAENZ will present its collection for the first time at the international footwear exhibition Euro Shoes in Moscow.
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We are ready for active development in the Russian market
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Fur, and not only: types of lining
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The best models of Czech shoes of the past
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Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
How to fire a worker without tears, scandal and trial
Sooner or later, any manager is faced with the need to part with an employee. Properly and on time the dismissal procedure will save the company money, and the boss himself - nerves and time. But why sometimes, knowing that a break in relations is inevitable, we put off the decision for months?
