French fashion brand Zadig & Voltaire has entered the sneaker market with a new collection of 20 sneaker models for men and women.
The launch of the collection was accompanied by a snickers party that marked the opening of a snickers space in the brand's flagship boutique on rue Cambon in Paris. In another Parisian boutique of the brand on the street on July 29, the brand offered its customers a custom sneaker service. The promotion will last until November 12, everyone can buy Zadig & Voltaire sneakers with an individual design.
For the first time, sneakers in the brand's collection, in white, appeared three seasons earlier. And this fall, Zadig & Voltaire released a full-fledged sneaker collection.
Sneakers are timeless footwear, and it lives up to the DNA of the Zadig & Voltaire brand, says creative director Cecilia Bonstorm.
The design elements of Zadig & Voltaire sneakers are metal rivets, embroidery, patterns and a variety of color combinations. The new collection features high and low sneaker models.
Zadig & Voltaire Is a French youth brand of clothing, footwear, accessories and perfumery. Despite the fact that Zadig & Voltaire is a fairly young brand, it was founded in 1997, its popularity in France has been compared with such fashion giants as Chanel, Prada and Gucci. Monobrand boutiques Zadig & Voltaire are open in Europe, Japan, New York, Moscow.