Zenden announces the purchase of Thomas Munz shoe retail chain. The cost of the transaction to acquire Thomas Munz's business amounted to 30 million rubles. According to the president of Zenden company Andrey Pavlov, the acquisition of retail lasted about six months. At the time of the agreement on the acquisition of the network, retail Thomas Munz had 44 stores (on leased space), during the period of the transaction the new owner closed 11 outlets due to their unprofitability. Among the closed points are shops in the Moscow Evropeisky shopping center, in the Gallery shopping center in St. Petersburg. Currently, Thomas Munz network's revenue is 1,2-1,3 billion rubles.
As noted by Andrei Pavlov, the deal allowed his company to enter a new mid-price segment, however, the existing assortment of Thomas Munz will be revised. Already, new models have appeared in the brand line.
Zenden is not going to stop on this in terms of retail development. This year, the company plans to open about 50 Zenden stores and Thomas Munz 12 stores. Initial investment in the opening of one Zenden store is approximately 3-5 million rubles. Today, the Zenden shoe store chain has 230 retail outlets operating in more than 100 cities in Russia.
Andrey Pavlov shared the results of the company. In 2015, the company's revenue amounted to about 12 billion rubles, about 6300 000 pairs of shoes were sold. This year, according to forecasts by President Zenden, the company will sell over 7 million pairs of shoes. “Despite the crisis, last year the company increased its revenue by 18%, and this suggests that we are developing in the right direction. We work at the junction of retail and production, we also have our own shopping complex in Pyatigorsk, and we can say that the company has competencies in all areas, ”he said.
In addition to acquiring Thomas Munz retail, Zenden has begun the construction of a multifunctional shoe factory with capacity up to 1 million pairs of shoes per year in Yevpatoriya (more) The volume of investments in the construction and commissioning of the factory is more than 1 billion rubles. Completion of the first stage of construction is expected in November 2016. Commissioning of production is scheduled for the first half of 2017. The estimated payback period of the 9 project is years. Currently, a small shoe production is already operating in the Crimea. Another Zenden production site is located in Rostov, where currently about 6000 pairs of blanks for shoes are being sewn for the Crimean factory. Zenden places part of its product range at third-party facilities in Asia.