Super Bowl Champion Tom Brady has become the face of UGG Australia's first global ad campaign
28.07.2011 10792

Super Bowl Champion Tom Brady has become the face of UGG Australia's first global ad campaign

UGG Australia has announced a partnership with Tom Brady, NFL star, New England Patriots player and husband of renowned Brazilian supermodel Gisele Bundchen. The footballer will be the face of the first UGG Australia menswear campaign starting in the new Fall / Winter 2011 season. The three-time American Football League Super Cup champion will be working with the renowned brand for several years and will include casual footwear, outerwear and accessories.

“This contract opens a new page for UGG Australia, and we feel the choice of Tom Brady to be the face of the first advertising campaign is ideal,” says Angel Martinez, Chairman and CEO of Deckers Outdoor. "Brady is the epitome of the contemporary casual style that characterizes all of our collections, he is the standard player on the field and the standard of style outside it."

Since the 1978 of the year, when Australian Brian Smith first introduced high-quality sheepleather boots in the United States, UGG Australia has significantly expanded its range. Today, the men's line is represented by a diverse collection of home and casual shoes, outerwear and a line of accessories for men.

The history of the UGG Australia brand began in the 1978 year when Brian Smith, a surfer from Australia, brought sheepleather shoes to America. A new stage in the development of the brand began in 1998, when the UGG Australia brand was bought by the American company Deckers and began its successful development in the USA. Thanks to further rapid development, the UGG Australia brand received the “Brand of the Year” title in the USA in the 1998 year and took a place alongside the world's best luxury brands.

In March 2010 of the year, the UGG Australia brand was recognized as the brand of the year in the UK and received the prestigious Drapes Footwear Awards.

UGG Australia has announced a partnership with Tom Brady, NFL star, New England Patriots player and husband of the famous ...
5
1
Rating

Latest News

The first Lassie store opened in St. Petersburg

On February 21, a branded children's clothing store from Scandinavia, Lassie, a subsidiary of Reima, opened its doors at the Europolis shopping center in St. Petersburg. This is the first mono-brand Lassie store in northern…
21.02.2024 414

Russian manufacturer Vaga Shoes at the Euro Shoes exhibition

Meet the Russian manufacturer VAGA Shoes from Pyatigorsk. Women's shoes made of genuine leather. Stylish design, comfortable pads, very light. Participating in Euro for the first time…
21.02.2024 392

Gavary Mix presents a collection of functional footwear with moisture protection

For the first time at the Euro Shoes exhibition in Moscow, a collection of boots, galoshes, clogs and other models of functional footwear with moisture protection is presented by the Russian manufacturer Gavary...
20.02.2024 467

Euro Shoes was visited by the Turkish Ambassador to Russia Tanju Bilgic

The second day of the Euro Shoes Premiere Collection exhibition in Moscow was marked by the visit of the event by the Plenipotentiary Ambassador of Turkey to the Russian Federation Tanju Bilgic. Turkish footwear and accessories brands are regular participants in the international exhibition of footwear and accessories Euro…
20.02.2024 479

CPM – Collection Première Moscow opened a new season in the fashion industry

On February 19, the new season of the international fashion industry exhibition CPM – Collection Première Moscow started at Expocentre Fairgrounds. The show program, business forum and more than 950 corners with new autumn-winter 2024/25 collections from 27 countries were visited...
20.02.2024 493
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning