Shoes Report – business magazine of the shoe market – shoes as a business

Post Archive Faction was a great success at Pitti Uomo in Milan

Yesterday, the South Korean brand Post Archive Faction (PAF) showed at the Milan men's fashion fair. "It's not a star being born yet, but it's certainly the biggest success of all the shows this week at Pitti Uomo," writes Fashion…
20.06.2025 237

Tod's Releases Volume 2 of Italian Hands – Artisanal Stories From Italy

Tod's Group has published the second volume of the book "Italian Hands – Artisanal Stories From Italy".
19.06.2025 304

EKONIKA opens fifth flagship store in new design concept

The fifth updated EKONIKA flagship opened today in the capital in the Aviapark shopping center. The store's retail space is 143,5 sq. m. And the brand's signature design, which was first introduced by the company last year and has already managed to…
18.06.2025 324

Detsky Mir has added capsules of summer accessories to its own brand collections

Detsky Mir continues to develop its own brands Futurino and Wapoo. The brands' summer collections include clothing and footwear, including bright plastic clogs with decorative jibbits. In addition to them, there are also cassoulet collections...
18.06.2025 360

Bob Marley's Family Collaborates With Shoe Brand Chaco

Sandals that reflect the spirit of Bob Marley's creativity were released in collaboration with the Bob Marley family and the American brand Chaco.
18.06.2025 296

Bikkembergs Enlists Gosha Rubchinskiy to Reissue Its Football Sneakers

Bikkebergs is reissuing its iconic football shoe in collaboration with Russian designer Gosha Rubchinskiy, known for his post-Soviet aesthetic. The new version of the shoe is part of the spring/summer 2026 collection, which is presented at…
17.06.2025 620

Registration for the Euro Shoes exhibition in Moscow is open!

The international exhibition of footwear and accessories Euro Shoes Premiere Collection has opened registration for visitors! The main exhibition of the footwear industry of Russia will be held from August 27 to 30 in Moscow at a new premium venue, in the congress center…
17.06.2025 383

Vietnam seeks to avoid high US trade tariffs

Vietnam, a major sports shoe maker, hopes to avoid a 46% tariff on its trade with the United States when a 9-day pause ends on July 90. Vietnam's Trade Minister Nguyen Hong Dien said the country is ready to open its market and…
16.06.2025 435

Calendar of events

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Aymod

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CPM

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Micam

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CJF - Children's fashion. Autumn

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Articles about the shoe business

Shoes Style is back on the cutting edge! Interview with the finalist of the international competition of shoe and accessory designers Egor Sorokin

On May 14, the annual International Competition of Footwear and Accessories Designers Shoes-Style was held again in Moscow. The competition, which has been organized for many years by the A.N. Kosygin Russian State University, presents collections of students from universities, colleges, and technical schools training in…
05.06.2025 774

Soho Fashion: 20 years of sustainable growth in a changing world. Exclusive interview with founder Jacob Tresckow

In the context of global changes in the fashion retail market, many distributors have faced serious challenges. SOHO Fashion is one of the few companies that has not only maintained its business, but also found new growth points. On the eve of its 20th anniversary…
30.05.2025 1318

PETER KAISER - the best brand of 2025!

"CAPRICE Schuhproduktion GmbH has received a certificate for awarding PETER KAISER the title of "Top Brand 2025".
29.05.2025 1994

How a fashion brand can get into ChatGPT recommendations

Experts say ChatGPT could become a shoe search tool and could even be used as a style consultant, according to a report from Dutch payment company Adyen on retail…
22.05.2025 2307

How Pareto's Law Works in a Shoe Retail Store

Analysis of the company's performance is an important quality of a manager. Many indicators in the retail business are subject to analysis, primarily - sales planning and inventory balances, KPI performance by employees, the effectiveness of marketing campaigns, ...
06.05.2025 3677

Salvatore Ferragamo's Shoes Inspire Pastry Chefs

Italian confectioners have created cakes that are exact copies of six legendary pairs of shoes from the archives of the Italian "Shoemaker to the Stars" maestro Salvatore Ferragamo. They were presented at the 10_11 restaurant of the Milan hotel Portrait Milano, which is part of the company for…
29.04.2025 3997

Main trend themes for footwear and bags collections for the fall-winter 2025/26 season

Whatever the aesthetic of your collection - artisan heritage, elegant minimalism inspired by tradition or, on the contrary, futuristic forms - if your customer strives to be fashionable and you need to regularly update…
22.04.2025 2778

Euro Shoes – on a new premium platform!

The leading international footwear exhibition Euro Shoes premiere collection will be held from August 27 to 30, 2025 at a new premium venue in Moscow - the Congress Center of the World Trade Center on Krasnopresnenskaya…
15.04.2025 3169

Clarks: 200 years of quality, style and innovation

In 2025, the legendary British brand Clarks celebrates its 200th anniversary – an impressive milestone that demonstrates the brand’s continuing relevance, impeccable quality and global recognition. Since its founding in 1825, the company has not only…
14.04.2025 3211

How to preserve a retail business in the fashion market in the era of marketplace hegemony?

The fashion segment has become the leader of e-commerce in the Russian market in the last few years. And, of course, this trend has affected the financial results of offline retail stores, which have suffered significant losses in revenue and profit.…
08.04.2025 2558

The cyclicality of fashion and its impact on the financial results of the fashion business

Stylists and experts never tire of telling both professionals and ordinary consumers of fashion industry goods and services that fashion develops cyclically. The cyclicality of fashion has a significant impact on the financial results of the fashion business,…
31.03.2025 3158

New brand in the SOHO FASHION portfolio – BEVERLY HILLS POLO CLUB

SOHO Fashion continues to grow and develop in the Russian footwear market, and in 2025, the leading distributor's brand portfolio added a new one - the legendary Beverly Hills Polo Club (BHPC). This is an international brand that has become…
21.03.2025 4206

Euro Shoes@CAF will be held in Almaty from March 10 to 12

Almaty is preparing for the opening of the main event of the fashion industry in Central Asia - the 35th international fashion exhibition CAF (Central Asia Fashion), which is being held for the fourth season in cooperation with the largest Russian…
04.03.2025 4100

The 35th Euro Shoes exhibition took place in Moscow!

Last week, Moscow hosted the 35th international exhibition of footwear and accessories Euro Shoes Premiere Collection. The four days of the event were intense and productive. The organizers of Euro Shoes noted an increase in the number of visitors to the exhibition…
25.02.2025 2933

Euro Shoes starts on February 18th in Moscow!

The main international exhibition of footwear and accessories will be held in Moscow at the Expocentre from February 18 to 21. The exhibition will present collections of leading European brands, both well-known in our market and new ones…
11.02.2025 4513

Rendez-Vous has relaunched its wholesale business

Now the discount on the assortment is up to 65% of the retail price.
28.01.2025 5700

Spanish footwear brand JOSE SAENZ debuts at Euro Shoes

The young and ambitious Spanish brand of women's footwear JOSE SAENZ will present its collection for the first time at the international footwear exhibition Euro Shoes in Moscow.
20.01.2025 4230

How to Conduct an Effective Strategy Session for a Shoe Business?

Every business owner imagines a cloudless future for his company something like this: high profits, ideal employees, loyal customers, competitors biting their elbows, and market conditions that are favorable specifically for his company. Do you want to get closer to…
09.01.2025 3739

How to Choose Winter Shoes: Expert Advice

With the arrival of cold weather, the issue of choosing good winter footwear becomes extremely relevant. Comfort, warmth and protection from moisture are the main requirements for footwear in the cold season. An expert of the German brand of footwear and accessories…
17.12.2024 5243

Shoemakers' problems are growing

The annual general meeting of the National Footwear Union (NOBS) was held in Moscow.
16.12.2024 6646

Shoe factories in Russia are closing one after another

The footwear industry in Russia is in a severe crisis. A number of Russian shoe manufacturers have announced the end of their…
13.12.2024 22693

Three Main Trends in Visual Merchandising Based on Events

Today, fashion stores are trying to adapt under pressure from marketplaces. This is happening not only in Russia, but all over the world, as marketplaces are capturing an ever-increasing share of the market in different countries. There is a battle for the buyer,…
26.11.2024 4111

Service and Marketing Tips in Fashion Retail

Selling in the modern sense is not just solving a customer’s problem, it is creating a positive emotional customer experience. And 86% of customers are willing to pay for a positive experience…
12.11.2024 6303

Euro Shoes@CAF to be held in Almaty again

From March 10 to 12, 2025, the international exhibition of clothing, footwear and accessories Euro Shoes@CAF will be held in Almaty.
07.11.2024 4069

Euro Shoes will be held from February 18 to 21 in Moscow!

The international exhibition of footwear and accessories Euro Shoes Premiere Collection will be held in the capital's Expocentre from 18 to 21 February!
05.11.2024 5016

Lessons and Conclusions from Moscow Fashion Week and BRICS+ Fashion Summit

The third Moscow Fashion Week and BRICS+ Fashion Summit highlighted the problem of the almost complete absence of shoe brands at the Week events. Is there a chance for our shoe industry to grow to the level of fashion, and for Fashion Week in…
01.11.2024 4000

Online and offline - eternal battle or cooperation?

The rapid growth of the "Clothing and footwear" category on marketplaces makes us think about the decline in consumer interest in purchasing goods in traditional fashion retail. However, according to experts from Fashion Consulting Group, it is not worth…
25.10.2024 6436

Five fashionable models of men's shoes: forecast for the autumn-winter season 2024/25

Trend analysts, fashion trend forecasters, have already formulated their concepts of what will be worn in the next cold season, having analyzed hundreds of images from dozens of shows at fashion weeks in Milan, London, New York and…
22.10.2024 7433

How to Increase Shoe Sales in a Retail Store by 25% Through Effective Management

Almost every retail company has effective and ineffective salespeople, that is, those who always fulfill and exceed the sales plan and those who from month to month do not reach one hundred percent. And as a result, the sales plan sags in everything...
15.10.2024 6274

Making the right diagnosis. 10 ways to quickly identify your customers' "pains"

Have you ever thought about how your offer on the website of an online store, on marketplaces is perceived through the eyes of the buyer? How deeply and well do you know the needs of your target audience and the fears of your customers? SR expert on digital…
24.09.2024 8522
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