Rieker

adidas + KANYE WEST unveil new Yeezy Boost silhouette in neutral tones

The iconic new sneaker is unmistakable - the Yeezy Boost 350 V2 Natural upper is crafted from an upgraded Primeknit material and is complemented by a laconic monofilament strip that seamlessly weaves into the side of the shoe.
22.10.2020 152

Second-hand fashion market is booming

The crisis provoked by the coronavirus pandemic and the trend to support the environment played into the hands of the development of the second-hand goods market, which is experiencing a real boom today, writes Footwearnews.com
22.10.2020 137

Luxury footwear brand Rene Caovilla presented an updated website available in six languages

Renowned for its love of rhinestones, Italian luxury footwear and accessories brand Rene Caovilla has launched an updated online store. Now the brand's products are sold in six languages, including Russian.
22.10.2020 138

Lacoste has released a photo shoot with Julianna Karaulova, Lera Dergileva and Sasha Novikova

Three beauties, actresses, TV presenters and socialites Yulianna Karaulova, Lera Dergileva and Sasha Novikova are favorites of the French brand Lacoste. They recently showed off the brand's fall-winter 2020/21 collection, taking part in a fashion show at Fashion Week in ...
21.10.2020 277

Chanel buys Ballin and Conceria Gaiera Giovanni tannery

Chanel continues to strengthen its supplier network with the acquisition of a majority stake in luxury footwear manufacturer Ballin and tannery Conceria Gaiera Giovanni, Worldfootwear.com writes.
21.10.2020 268

TAMARIS RECOGNIZED WITH THE GERMAN BRAND AWARD - 2020

The Tamaris Fashletics collection has been awarded the German Brand Award — 2020 in the Best Brand Management Strategies category by the German Design Council.
20.10.2020 330

Adidas attracted Yuri Dudy to advertise its new all-weather collection

adidas released an all-weather collection for the winter, backing it up with an advertising campaign, the protagonists of which were actress Irina Gorbacheva, journalist and blogger Yuri Dud.
20.10.2020 415

307 pairs of Puma Suede sneakers released for "Friends of Puma"

A limited edition of the iconic Puma Suede sneaker is released for ambassadors, athletes and key partners of the brand, as a memory of how athlete Tommy Smith raised ...
19.10.2020 333

calendar of events

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Expo Riva Schuh

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CJF - Children's Fashion. Spring

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Articles about the shoe business

How to turn leftovers into a commercial assortment

In the coming seasons, the fashion market in general, and the footwear segment in particular, will expect an excess of models that are not relevant, from previous seasons. However, it is necessary to treat the inventory, which turned out to be in excess at the end of the spring of 2020, not as illiquid assets, ...
20.10.2020 578

What changes are needed to make the work of sales staff and line managers more effective?

The results of shoe sales are now influenced by the factor of deferred demand: two and a half months of self-isolation is a very long period for buyers. Any market or consumption model of people on it is a system, and by all the properties of systems, they ...
13.10.2020 781

How to sell related products to a shoe store in the post-pandemic period?

Related products are an obligatory component of the assortment set of a shoe store. Accessories, insoles, shoe care products will surely add variety to store shelves and bring joy to your customers. When ...
21.09.2020 2647

When to close the store? Or change the location with a reduction in retail space?

Against the backdrop of store closures during the pandemic and even greater growth in online sales channels, the question of the efficiency of retail space can no longer be ignored. Moreover, no one - not small businesses, not industry giants. Expert SR and our regular contributor ...
21.09.2020 3340

The only exhibition of European shoe brands in Russia - EURO SHOES PREMIERE COLLECTION - opened in Moscow on a new site - FASHION-ART Venue MAIN STAGE

Last Tuesday, August 25, the international exhibition of footwear, bags and accessories EURO SHOES PREMIERE COLLECTION, which is currently the only large exhibition of footwear brands from EUROPE for market professionals in Russia, began its work in Moscow.
26.08.2020 2849

MARCO TOZZI collection spring-summer 2021

MARCO TOZZI is constantly working on improving the quality, comfort, progressiveness of collections in terms of current fashion trends. We have done a tremendous job and put a lot of effort in the conditions of the "World Quarantine" in order to ...
25.08.2020 2663

20 years with Jana: new collection of German footwear brand SS'21 in honor of the anniversary

Jana brand launched a collection of shoes for the 20th anniversary The German shoe manufacturer Jana shoes GmbH produces high-quality designer models designed to meet the needs of different target groups, including girls and women who have ...
21.08.2020 2926

TAMARIS SS'21 COLLECTIONS

In the new spring-summer 2021 season, the German brand Tamaris, in addition to the main collection, will present four capsule lines: Tamaris Fashletics, Heart & Sole, PureRelax and GreenStep. Admirers of high-quality and stylish shoes will surely find ...
21.08.2020 4021

WORTMANN Group of Companies

The COVID-19 pandemic that has swept the world since the beginning of 2020 has presented businesses with challenges they have never faced before. The situation required an urgent restructuring of all work processes, adaptation to new, rapidly changing ...
20.08.2020 3142

The merchandising system in the new era: what needs to be changed in the shoe retail business?

A visual merchandising system can help a store stay in the market even during the most difficult times. SR expert in merchandising and store design Marina Polkovnikova gives the top 5 things to do as soon as your ...
17.08.2020 3394

Minimalism, mobility, customization. These and other trends in retail lighting that were presented at EuroShop-2020 in February

Successful, modern lighting is one of the main factors for the success of a store: it attracts customers, which means that traffic increases and sales grow. The most successful and advanced technologies and lighting equipment could be seen this year at ...
17.08.2020 2683

EURO SHOES is the only exhibition of European brands in RUSSIA!

Dear buyers and visitors of the exhibition!
17.08.2020 6434

CAPRICE in the new spring-summer 2021 season: fresh, chic and dynamic

At a time of great change, it was especially important for CAPRICE to get a really creative approach to the upcoming season. The attention to detail makes CAPRICE shoes unique. Modern designs, perfect last, trendy colors and sophisticated leathers ...
07.08.2020 4518

Color palette 2021 (part 2). Six out of ten trending colors

The FashionSnoops trend bureau has made a forecast of trendy macro colors for 2021, in it - 10 color solutions that are relevant for the seasons of the next year. In the previous issue, SR expert Galina Kravchenko spoke about four colors from the trend palette - ...
06.08.2020 5682

Color palette 2021. Four out of ten trending colors: blue, mushroom, gray, green

The FashionSnoops trend bureau has made a forecast of trendy macro colors for 2021, it contains 10 color solutions that will be relevant in the seasons of next year. SR expert Galina Kravchenko talks about four colors from the trendy ten - very ...
04.08.2020 8862

10 popular shoe models of the spring-summer'20 season

This summer, shoe brands, presenting their collections to consumers, are focusing on sports and casual, perhaps because the forced sitting at home and summer cottages creates a demand for comfortable shoes. Shoes Report contains 10 models of women's shoes, ...
03.08.2020 6765

Analysis of cases from the practice of retail sales of shoes and accessories

In many businesses, sales management is a headache for the CEO. The human factor is extremely difficult to take under control, but this is exactly what should happen if ambitious goals are set in the context of stagnation in the footwear market and ...
28.07.2020 5789

EURO SHOES PREMIERE COLLECTION at the new MAIN Stage

Register for EURO SHOES PREMIERE COLLECTION at the new MAIN Stage! Book the Holiday Inn Taganskaya hotel at special prices!
21.07.2020 8623

How to go from beautiful words about new technologies to the difficult task of mastering them? Life hacks for the introduction of new services for customers of a shoe store

How have digital technologies and innovations already influenced and continue to influence the development of retail in Russia? What new changes can we expect in the next 2-3 years? What innovations are being actively implemented in Russian retail today, and how to approach this ...
21.07.2020 5778

Net benefit. How iCleaner sales help drive shoe store revenue

“When iCleaner cleaning products are present at the checkout of a shoe store, its revenue grows by 7-15%,” says Igor Dobrusin, Marketing and Development Director of iCleaner.
13.07.2020 6201

Eccentrics and futurists. Fashionable themes and key models of men's shoes for the fall-winter 2020/21 season (part 2)

In the previous issue, we wrote that for the FW 2020/21 season, the FASHIONSNOOPS.com trend bureau offers 3 fashionable themes for the men's shoes segment, but experts added one more to them, and as a result, the following cold season formed 4 main trends: ...
13.07.2020 6297

Scandinavian wind and military aesthetics. Fashionable themes and key models of men's shoes for the fall-winter 2020/21 season

For the FW 2020/21 season, the FASHIONSNOOPS.com trend bureau offers 3 fashionable themes for the men's shoe segment: TEMPEST, JETTISON, OUTRÉ. The style is radically different from each other: in the first there is a trend of multifunctionality of shoes created ...
06.07.2020 6680

Classification of shoes. Rules for constructing a commodity classifier

The most important question that concerns owners of shoe retail stores today is how to increase sales. If five years ago, one buyer purchased, on average, four pairs of shoes a year, today consumption, in accordance with statistical ...
30.06.2020 8668

How is changing the content of the fashion brand in social networks

In this article, we will not talk about obvious things: a turn on online sales, cost reduction, support for staff and ourselves. A lot has already been written about this, and every second article continues to be published. Expert SR Elena Vinogradova ...
19.06.2020 5521

Emotions and communication will return buyers to offline stores

Why do sellers need to develop emotional intelligence? Why is a system of intangible motivation for sellers necessary to increase sales?
16.06.2020 6030

Rich color, flora, eco style and abstraction. Four main trends in this year's window dressing

The summer season 2020 in the design of shop-windows of fashion stores will be held under the sign of brightness, abstract and floral motifs. Laconicism, environmental friendliness, a conscious attitude to nature, its biodiversity and the resources of the planet, as before, remain in the trend ...
09.06.2020 4888

Why do we love coarse shoes and what does the new season offer us?

Massive shoes, as if from the wardrobe of a retired colonel, firmly entrenched in the hearts of fashionistas. Black, white, with inscriptions - rough boots have become a universal classic. In the new season, they are still leading the list of trends and do not plan to turn in ...
05.06.2020 5139

Dead Season. What will turn Covid-19 quarantine for shoe retail

Shoe retail resumes operations in Moscow and the regions, calculates losses, evaluates prospects. Two and a half months of downtime were a serious test for retailers.
01.06.2020 9656

Caprice, Jürgen Kölsch: “Bad times always end”

Caprice has prepared a package of support events for the footwear industry. In this interview, Caprice CEO Jürgen told us what drives him.
20.05.2020 5544

Is it necessary to reduce shoe purchases for the fall-winter 2020/21 season

The recession of the Russian economy in 2020 and, as a result, the reduction in shoe consumption per capita, unfortunately, is the inevitability we will have to face. In April, a regular author and expert of Shoes Report magazine, ...
06.05.2020 6997
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