Rieker

Euro Shoes and CPM will be held on February 21-24 at the Expocentre

The two leading European fashion exhibitions will be held on February 21-24, 2022 at the main exhibition site in Russia - the Expocentre. The organizers of the two largest international professional business platforms in Russia, Eastern Europe and Central Asia - the wholesale exhibition of shoes, bags and accessories EURO SHOES premiere collection and the exhibition of fashion clothes and accessories CPM - Collection Première Moscow - have come to a partnership agreement to hold events in 2022 in one and the same dates and on a single site. According to the agreements, the upcoming Euro Shoes season will be held within the CPM global exhibition platform.
01.11.2021 400

The French concern LVMH selected 23 start-up projects in the field of innovation for the luxury industry

French luxury group LVMH has selected 23 new startups to participate in LVMH's La Maison des Startups program, which promotes innovative solutions for the luxury industry. In total, in the startup competition, which is already the seventh…
25.01.2022 58

PUMA Unveils Deviate Nitro Elite Racer Spectra Super Lightweight Running Shoe

One of the big selling points of the new Puma Deviate Nitro Elite Racer Spectra running shoe, designed for long-distance running, is its light weight. The standard men's running shoe weighs just 191…
25.01.2022 58

Bikkembergs will produce shoes in collaboration with Rodolfo Zengarini Italia

Bikkembergs has signed a licensing agreement with Italian footwear company Rodolfo Zengarini. The new licensing agreement, already partly in force from the autumn-winter 2022 season, will allow the development of the Bikkembergs footwear business as…
24.01.2022 63

Prada sales showed strong growth in 2021

In its preliminary annual report, Prada Group announced that sales in 2021 were above pre-pandemic levels. Italian luxury group's FY 2021 revenue hits €3,36bn, writes Worldfootwear.com…
24.01.2022 147

Dior presents collaboration with Birkenstock in Paris

The Dior x Birkenstock collaboration was presented during the Dior Fall/Winter 2022/23 menswear show at Paris Fashion Week. The German comfort shoe brand continues to dominate the…
23.01.2022 206

Expo Riva Schuh & Gardabags took place in Italy

The January exhibition of shoes, bags and accessories Expo Riva Schuh & Gardabags in Italy has ended. The event was attended by 430 exhibitors from more than 30 countries, the exhibition received 3500 visitors from 86…
21.01.2022 272

OR Group made a technical default on bonds

OR Group (former Obuv Rossii Group of Companies) failed to redeem bonds for 0,6 billion rubles on time, allowing a technical default. The holder of the bonds is Promsvyazbank (PSB), with which negotiations are underway. If they fail, the group...
21.01.2022 321

The collaboration between New Balance and artist Joshua Wades has released an updated version of the New Balance 57/40

In the design of the new New Balance 57/40 NB model, created in collaboration with the artist Joshua Vaidsaom, there are flecks - traces of paint that are reminiscent of the artist's youth and his passion ...
20.01.2022 255

calendar of events

International Exhibition of Shoes and Leather Goods SHOESSTAR

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Articles about the shoe business

Assortment planning in an unstable demand environment

What opportunities and limitations does the transition from a traditional rigid planning system to a new flexible planning and fashion assortment management system conceal? In this article, a resident expert on fashion trends and management issues ...
11.01.2022 848

10 Instagram Shooting Ideas

Fashion photography for social networks has become an integral part of the business process of any shoe store. The consumer is becoming more and more demanding, which is why photographs of shoes are already selling much worse. New time dictates its requirements for ...
11.01.2022 1420

WhatsApp and Telegram: Business Opportunities

Messengers are one of the key channels of business communication with customers and an integral part of the marketing mix, which works effectively at all stages of the marketing funnel. Also, messengers allow you to comprehensively solve various tasks of brands - ...
14.12.2021 1033

BEST TURKISH SHOES MANUFACTURERS - ON EURO SHOES

Leading Turkish manufacturers of shoes, bags and ...
09.12.2021 1535

Viber and Facebook messenger: business opportunities

Messengers are one of the key channels of business communication with customers and an integral part of the marketing mix that effectively works at all stages of the marketing funnel. Messengers allow you to comprehensively solve a variety of brand tasks ...
07.12.2021 1123

La Pinta is a participant of the February Euro Shoes exhibition

The Turkish footwear brand La Pinta welcomes the Euro Shoes Premiere Collection exhibition at the Expocentre Exhibition Center on the same site as the CPM - Collection Première Moscow, a major clothing exhibition in February 2022 ...
25.11.2021 2127

Instagram and the shoe business: how to make your account a seller?

Today, no one argues about the need to develop a brand on social networks. Every regional shoe store has its own Instagram account, not to mention the big federal players. But having an account does not guarantee sales. To account ...
22.11.2021 1882

Mistakes in the lighting of the sales area that spoil the impression of a shoe store

Professional, correctly selected, high-quality lighting in the sales area and shoe store windows guarantees success with customers. But making it is not easy. A holistic approach to lighting design ...
16.11.2021 2400

Footwear market players and fashion experts welcome Euro Shoes and CPM alliance

The news about two key events of the fashion industry in Russia - the Euro Shoes exhibition and the CPM clothing exhibition from 21 to 24 February 2022 at the same venue in the Expocentre Fairgrounds caused a huge resonance in the Russian fashion market. ...
10.11.2021 2573

EURO SHOES AND CPM WILL BE HELD FEBRUARY 21-24 AT THE EXPOCENTER

The two leading European fashion exhibitions will be held on February 21-24, 2022 at the main exhibition site in Russia - the Expocentre. Organizers of the two largest international professional business platforms in Russia, Eastern Europe and ...
01.11.2021 4207

Directions in the style of clothing and footwear that will remain in fashion for a long time

The pandemic has spawned key trends in the style and design of clothing, footwear and accessories that will manifest themselves over a long period of time. This is the opinion of experts from the FASHIONSNOOPS.com trend bureau. In this article, expert SR, ...
19.10.2021 2363

The psychological profile of the sales assistant

If you conduct a survey of retail business executives and ask what the main problem is now, then the answer "Where to find and how to keep good sellers" will certainly be included in the top three answers. Expert SR Evgeny Danchev ...
12.10.2021 2590

Extremist buyers. Who are they and how to work with them?

The topic of interaction between the buyer and the seller has been studied since the inception of exchange and commodity-money relations. Today we will talk about a phenomenon that has arisen relatively recently and is a "sore point" in many companies - about purchasing ...
05.10.2021 3934

Rieker commended the high professionalism of the Euro Shoes organization

Rieker is delighted with the success of its new collection and the incredible sales at Euro Shoes in Moscow. Rieker presented its new capsule collection of sports style shoes called Revolution at Euro Shoes for the first time. About…
28.09.2021 3918

Assortment of bags, belts and gloves for fall-winter 2021/22

In this article, Galina Kravchenko / @ galina_kravchenko79, a regular author and SR expert on fashion trends and the formation of a fashionable assortment, speaker of the business program of the Euro Shoes Premiere Collection, talks about key models ...
27.09.2021 2894

Technical aspects of display space and current trends in its design

Showcase creation and decoration is a whole art. In order for the display part of your store to work 100%, you need to carefully think it over conceptually and prepare it technically. SR expert in visual merchandising, shop window design and ...
16.09.2021 2971

The Euro Shoes premiere collection exhibition of footwear brought together the participants of the footwear market again

The exhibition of footwear of European brands Euro Shoes Premiere Collection, which took place in Moscow last week, became a landmark event in the Russian footwear market. During the work of Euro Shoes - from 24 to 27 August, the event was attended by more than 4000 ...
31.08.2021 5007

Children's footwear market: confident development and conscious consumption

Interview with Elizaveta Turks - CEO of PRISMA, distributor of European brands of children's footwear: PABLOSKY, Superfit, ELI, Legero, ...
31.08.2021 3489

Turkish concern Flo introduces 5 brands of footwear to the Russian market

The appearance of the stand of the American brand US Polo Assn at the August exhibition of Euro Shoes Premiere Collection in Moscow. marked a new round in the development of a popular brand of clothing and footwear on the Russian market. This year the owner ...
26.08.2021 2988

EURO SHOES PREMIERE COLLECTION exhibition opened in Moscow

Moscow, August 24, 2021. Today in the capital's event hall MAIN STAGE the only largest international exhibition of footwear, bags and accessories EURO SHOES premiere collection in Russia and the CIS countries has started. The exhibition is open for 4 days - from ...
25.08.2021 2567

TRIEN shoes at EuroShoes.Market

Our wholesale marketplace is constantly updating the assortment, as well as adding new brands of shoes. And this time we are in a hurry to present you the TRIEN brand of casual and sports footwear, which has already become very famous in Russia. Now on…
23.07.2021 4516

The Tamaris Experience

The independent entry of a foreign brand into the Russian market is always associated with certain risks and pitfalls, which not everyone knows about. Omitting the bureaucratic and legal intricacies of discoveries, the main thing is the risk of delayed deliveries ...
19.07.2021 5380

AXA SHOES presents innovative and very comfortable indoor shoes from Italy

Who among us has not looked for comfortable indoor shoes? Household slippers that would fit on the leg, did not sting, did not rub, it is very difficult to find. And those who have found the slippers of their dreams for themselves can consider themselves to be truly lucky! We propose to change the statistics and ...
19.07.2021 5641

The largest international exhibition of footwear, bags and accessories EURO SHOES premiere collection will take place from 24 to 27 August in the capital's event hall MAIN STAGE

Manufacturers from Germany, Italy, Spain, Turkey and other European countries will present their spring-summer 2022 collections to Russian buyers for wholesale orders. The exposition of German companies will occupy a separate pavilion in a single ...
14.07.2021 12361

Japanese brand of massage shoes Kenkoh enters the Russian market

Japanese massage shoe brand Kenkoh has announced plans to launch a franchise project in Russia. With the development of the project, Russian consumers will be able to gain access to a wide range of Kenkoh therapeutic sandals - today ...
07.07.2021 6019

Truth and myths about TikTok. The five most common misconceptions about this unique social network

TikTok has become a striking phenomenon both among B2C users and among business representatives who seek to sell their product to this very audience. And, of course, it instantly became overgrown with myths and speculation! The purpose of this article is to separate the truth from ...
06.07.2021 3511

Men's footwear range for fall-winter 2021/22

In this article, Galina Kravchenko / @ galina_kravchenko79, a regular SR author and expert on fashion trends and the formation of a fashion assortment, speaker of the business program of the Euro Shoes Premiere Collection, talks about the key shoe models in ...
11.06.2021 7018

Brazilian shoe manufacturers invite buyers from Russia and CIS countries to business meetings in online format

From June 21 to July 2 in Russia and neighboring countries, online b2b meetings of the largest Brazilian manufacturers and Russian buyers will be held. The events are sponsored by Brazilian Footwear, a government program that ...
07.06.2021 3656

Design rules for a shoe and accessories store

When you visit shoe stores, as a client, do you pay attention to how the sales area is arranged: where is the checkout, where is the fitting area and is there enough of this area inside the store or there is a line of those who want to try on shoes, but not ...
31.05.2021 7269

Online meetings with Brazilian shoe manufacturers

From June 21 to July 2, 2021, online B2B meetings with the largest shoe factories in Brazil will be held in Russia and the CIS countries. The meetings are aimed at establishing business contacts between Brazilian shoe manufacturers and partners from Russia and ...
25.05.2021 5902
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