Rieker

Lamoda sent Lamoda mobile through Moscow streets to prepare for prom

Online platform Lamoda, specializing in the sale of fashion and lifestyle products, has launched a kind of pop-up store. A Lamodamobile will drive through the streets of the capital, which is designed to help Moscow students and schoolchildren prepare for ...
14.06.2021 30

New Balance and Casablanca continued cooperation

After the successful launch of a joint line of monogrammed sneaker models 327 and 237, the après-sport sportswear and accessories fashion house Casablanca and sportswear brand New Balance decided to continue ...
14.06.2021 38

Crocs releases collaboration with Little Big

In a collaboration between Crocs and the popular Russian band Little Big, bright clogs in black and pink with spikes, silver chains and rivets were born. The design of the model is complemented by exclusive Jibbitz charms, presented in the form of ...
14.06.2021 39

Huge queues lined up at Chanel boutiques in London

Chanel boutiques in London are gathering huge queues in connection with the launch of a unique collection of the French luxury brand Metier d'Art. For example, at the Chanel boutique located on Bond Street, a queue of about 200 has gathered ...
11.06.2021 244

China's Fosun Fashion Group acquires 100% of Sergio Rossi

Fosun Fashion Group has acquired 100% of Italian luxury footwear manufacturer Sergio Rossi from European investment house Investindustrial. Fosun Fashion Group is also the owner of ...
10.06.2021 262

VotonYa children's goods retail outlet goes to Moscow

VotONYA, a St. Petersburg chain of small-format children's goods stores (150-300 square meters), is going to open its first stores in Moscow in the fall of 2021. The company plans to increase the number of retail outlets in the capital to ...
10.06.2021 251

Manolo Blahnik opens flagship boutique in New York

London luxury footwear brand Manolo Blahnik opened a flagship store in New York at 4 Madison Avenue on June 717.
10.06.2021 263

Detsky Mir is actively increasing the number of stores and pick-up points

Over the past month, the Detsky Mir retail chain has expanded significantly. 8 new stores and 14 pick-up points were opened. The company relies on the development of an omnichannel retail model and is actively increasing its presence in Russian ...
10.06.2021 230

calendar of events

Expo Riva Schuh

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Gallery Shoes

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MosShoes

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International Exhibition of Shoes and Leather Goods SHOESSTAR

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CPM

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Micam

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CJF - Children's Fashion. Spring

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Aymod

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Articles about the shoe business

Men's footwear range for fall-winter 2021/22

In this article, Galina Kravchenko / @ galina_kravchenko79, a regular SR author and expert on fashion trends and the formation of a fashion assortment, speaker of the business program of the Euro Shoes Premiere Collection, talks about the key shoe models in ...
11.06.2021 496

Brazilian shoe manufacturers invite buyers from Russia and CIS countries to business meetings in online format

From June 21 to July 2 in Russia and neighboring countries, online b2b meetings of the largest Brazilian manufacturers and Russian buyers will be held. The events are sponsored by Brazilian Footwear, a government program that ...
07.06.2021 326

Design rules for a shoe and accessories store

When you visit shoe stores, as a client, do you pay attention to how the sales area is arranged: where is the checkout, where is the fitting area and is there enough of this area inside the store or there is a line of those who want to try on shoes, but not ...
31.05.2021 1194

Online meetings with Brazilian shoe manufacturers

From June 21 to July 2, 2021, online B2B meetings with the largest shoe factories in Brazil will be held in Russia and the CIS countries. The meetings are aimed at establishing business contacts between Brazilian shoe manufacturers and partners from Russia and ...
25.05.2021 1487

Pandemic-influenced visual merchandising transformation for shoe and accessories store

The pandemic and quarantine restrictions have led to global changes in all areas, including fashion retail. New conditions require adaptation. The client's solvency and behavior have changed significantly during the pandemic, the format ...
25.05.2021 1188

A new Russian brand of women's shoes Razumno entered the market

Qualitative simplicity is one of the main values ​​of the new Razumno brand and its founder Alena Lozovskaya, daughter of a shoemaker (Mikhail Lozovsky) and sister of a tailor, as she positions herself on Instagram. The presentation of the brand's collection took place ...
19.05.2021 972

Lillian Roor, ARA Sales Director in Russia: “ARA Shoes strives to be the most high-tech manufacturer of fashionable footwear.

The German shoe brand ARA has been known and loved in Russia for a long time, since Soviet times. This year the brand will be 72 years old. The company has overcome the difficulties and challenges caused by the current coronavirus pandemic and continues to implement its plans. On the…
17.05.2021 1460

Spotted shoes. New reading

Leopard print almost never goes out of style. The trend for spotted shoes sometimes fades away, but immediately appears in some new interpretation or fits into the general context under the brand name “retro”. You can endlessly list famous brands, ...
12.05.2021 1250

User generated content as a way to promote and increase sales

The topic of filling a commercial profile, it would seem, has already been studied far and wide. At the same time, there are a lot of faceless, similar and boring accounts in the online space. Accidentally getting on such pages, you quickly flip through them, and if suddenly and ...
12.05.2021 949

How to form an assortment of shoes so that the ratio of basic and fashion models is optimal

In the previous issue in this section, we wrote about what influences the formation of the optimal assortment of a shoe store, and how to draw up a perfectly balanced assortment matrix. In this issue, SR expert on assortment ...
27.04.2021 2269

Shoe business management in 2021: what to look for

The past year was a shock for most, a new starting point, the beginning of the end or a complete transformation of the retail business. One of the main results - 2020 literally pushed online retail, intensive digitalization of sales channels, ...
27.04.2021 2012

Fashion themes for the women's shoe range: PERSIST and RECOMPOSE.

International trend bureau FashionSnoops.com has presented four top fashion themes for the fall-winter 2021/22 season. In the previous issue, SR expert on fashion trends and the formation of a fashionable assortment Galina Kravchenko / @ galina_kravchenko79, director ...
20.04.2021 2767

Exclusive: Interview of the CEO of ECCO Russia Denis Tomashevsky to the chief editor of Shoes Report Natalia Timasheva

A year ago, the Danish company ECCO acquired the entire retail business of its Russian distributor, thus announcing the seriousness of its intentions and long-term plans for the Russian market. The shoes of the Danish brand have long been known and loved in Russia. ...
06.04.2021 3429

Pop up presentation

Pop up store is a successful format in fashion retail, which is predicted to strengthen, flourish and new forms in the medium term. The emergence of the pop up store concept in the fashion industry is credited with the Japanese luxury brand of clothing, footwear and ...
02.04.2021 2135

The only exhibition of European shoe brands Euro Shoes Premiere Collection in Russia will be held in Moscow from 24 to 27 August 2021

Large international shoe brands from Italy, Germany, Spain, Turkey, Poland, ...
23.03.2021 7919

Fashionable, comfortable, environmentally friendly. All about the brand MARCO TOZZI

The new MARCO TOZZI autumn-winter 2021/22 collection compares favorably with the previous ones with an even higher level of quality of the materials used and a more global renewal of the assortment. Laconic fittings combined with the "right" combination ...
17.03.2021 3648

Tamaris: the perfect fashion look

The collection of Tamaris handbags for the fall-winter 2021 season includes 20 lines with a wide range and high-margin pricing. Fashionable models are made in environmentally friendly materials using innovative production technologies. ...
16.03.2021 3397

Caprice: the future after the crisis

2020 is already history. The new year is likely to bring new challenges to the shoe industry. And footwear manufacturer CAPRICE from Germany's Pirmasens is well prepared for this. In an interview, Caprice Managing Director Jürgen Kölsch explains ...
16.03.2021 2526

Fashionable themes for the women's shoe range: DWELL and ASYLUM.

In two articles, SR expert on shaping and working with fashionable assortment Galina Kravchenko / @ galina_kravchenko79, director of the assortment department at FCG / @ FCGMEDIA and head of trend analytics at FCG / FashionSnoops, will talk about fashion topics ...
10.03.2021 3011

Otto Klein brand at Euro Shoes

In Moscow, from March 1 to March 4, 2021, the annual shoe exhibition Euro Shoes is being held, at which this year for the first time a young but promising brand of women's shoes - Otto ...
02.03.2021 1403

The main mistakes in assortment planning, and how to avoid them?

Today, the entire fashion business chooses a strategy for the development of analytics and planning. Almost every businessman is faced with the need to analyze their inventory balances, choose commercially successful models and optimize their own ...
27.02.2021 2000

Instagram content ideas

The topic of filling a commercial profile, it would seem, has already been studied far and wide. At the same time, there are a lot of faceless, similar and boring accounts in the online space. Accidentally getting on such pages, you quickly flip through them, and if suddenly and ...
25.02.2021 3193

Italian brands go to Euro Shoes

The international exhibition of footwear Euro Shoes Premiere Collection is preparing to open in Moscow and announces that even more brands of footwear and accessories from ...
20.02.2021 3789

Bürgerschuhe brand celebrates 20th anniversary in the Russian market

In 2001, the Bürgerschuhe trademark was registered in Russia. Today Bürgerschuhe is the largest shoe factory in the north-west of the country for the production of modern, comfortable shoes, a full-cycle enterprise where everything is done - from ...
18.02.2021 2014

Analpa is preparing a surprise for buyers at Euro Shoes

After a break, Analpa will again take part in the Euro Shoes premiere collection, which will be held on March 1-4 at the Main Stage.
16.02.2021 2773

Italian bags MARINA CREAZIONI at Euro Shoes

At the Euro Shoes exhibition, a new participant from Italy is Trade House, representing the MARINA CREAZIONI (Marina C.) bag brand. MARINA CREAZIONI style is the right balance between functionality, attractiveness and elegance, ...
15.02.2021 5659

Antelope, the legendary brand of children's shoes, will take part in the next industry exhibitions

The Antelope brand was founded in 1998 and has since become one of the most famous Russian brands of children's shoes. A significant increase in wholesale sales and high demand among the target audience formed a decision on the need for the brand to participate in ...
09.02.2021 3026

The Nordman factory develops online sales channels and relies on import substitution

Alexey Sorokin, marketing director of the Nordman factory, answers SR's questions. For 24 years of work, the team of a small industrial enterprise from Pskov has transformed into a large Russian enterprise and a team of specialists that works ...
02.02.2021 2198

DEOX strengthens its market position

SR decided to find out what problems Russian shoemakers had to live and work with, and to ask manufacturers about their work in today's realities. This collection of materials will focus on the impact of the coronavirus pandemic on the domestic shoe business, ...
02.02.2021 2268

Euro Shoes premiere collection, the only industry exhibition of footwear from Europe in Russia, will take place on March 1-4 in Moscow

In early March 2021, the largest international exhibition of footwear, bags and accessories in the total look format will once again open its doors to exhibitors and guests in the capital's event hall MAIN STAGE. Despite the difficult times that today ...
26.01.2021 5784
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