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Articles about the shoe business

Exclusive: Interview of the CEO of ECCO Russia Denis Tomashevsky to the chief editor of Shoes Report Natalia Timasheva

A year ago, the Danish company ECCO acquired the entire retail business of its Russian distributor, thus announcing the seriousness of its intentions and long-term plans for the Russian market. The shoes of the Danish brand have long been known and loved in Russia. ...
06.04.2021 1087

Pop up presentation

Pop up store is a successful format in fashion retail, which is predicted to strengthen, flourish and new forms in the medium term. The emergence of the pop up store concept in the fashion industry is credited with the Japanese luxury brand of clothing, footwear and ...
02.04.2021 540

The only exhibition of European shoe brands Euro Shoes Premiere Collection in Russia will be held in Moscow from 24 to 27 August 2021

Large international shoe brands from Italy, Germany, Spain, Turkey, Poland, ...
23.03.2021 2403

Fashionable, comfortable, environmentally friendly. All about the brand MARCO TOZZI

The new MARCO TOZZI autumn-winter 2021/22 collection compares favorably with the previous ones with an even higher level of quality of the materials used and a more global renewal of the assortment. Laconic fittings combined with the "right" combination ...
17.03.2021 2088

Tamaris: the perfect fashion look

The collection of Tamaris handbags for the fall-winter 2021 season includes 20 lines with a wide range and high-margin pricing. Fashionable models are made in environmentally friendly materials using innovative production technologies. ...
16.03.2021 2360

Caprice: the future after the crisis

2020 is already history. The new year is likely to bring new challenges to the shoe industry. And footwear manufacturer CAPRICE from Germany's Pirmasens is well prepared for this. In an interview, Caprice Managing Director Jürgen Kölsch explains ...
16.03.2021 1489

Fashionable themes for the women's shoe range: DWELL and ASYLUM.

In two articles, SR expert on shaping and working with fashionable assortment Galina Kravchenko / @ galina_kravchenko79, director of the assortment department at FCG / @ FCGMEDIA and head of trend analytics at FCG / FashionSnoops, will talk about fashion topics ...
10.03.2021 2110

Otto Klein brand at Euro Shoes

In Moscow, from March 1 to March 4, 2021, the annual shoe exhibition Euro Shoes is being held, at which this year for the first time a young but promising brand of women's shoes - Otto ...
02.03.2021 534

The main mistakes in assortment planning, and how to avoid them?

Today, the entire fashion business chooses a strategy for the development of analytics and planning. Almost every businessman is faced with the need to analyze their inventory balances, choose commercially successful models and optimize their own ...
27.02.2021 741

Instagram content ideas

The topic of filling a commercial profile, it would seem, has already been studied far and wide. At the same time, there are a lot of faceless, similar and boring accounts in the online space. Accidentally getting on such pages, you quickly flip through them, and if suddenly and ...
25.02.2021 1462

Italian brands go to Euro Shoes

The international exhibition of footwear Euro Shoes Premiere Collection is preparing to open in Moscow and announces that even more brands of footwear and accessories from ...
20.02.2021 2690

Bürgerschuhe brand celebrates 20th anniversary in the Russian market

In 2001, the Bürgerschuhe trademark was registered in Russia. Today Bürgerschuhe is the largest shoe factory in the north-west of the country for the production of modern, comfortable shoes, a full-cycle enterprise where everything is done - from ...
18.02.2021 1249

Analpa is preparing a surprise for buyers at Euro Shoes

After a break, Analpa will again take part in the Euro Shoes premiere collection, which will be held on March 1-4 at the Main Stage.
16.02.2021 1724

Italian bags MARINA CREAZIONI at Euro Shoes

At the Euro Shoes exhibition, a new participant from Italy is Trade House, representing the MARINA CREAZIONI (Marina C.) bag brand. MARINA CREAZIONI style is the right balance between functionality, attractiveness and elegance, ...
15.02.2021 4448

Antelope, the legendary brand of children's shoes, will take part in the next industry exhibitions

The Antelope brand was founded in 1998 and has since become one of the most famous Russian brands of children's shoes. A significant increase in wholesale sales and high demand among the target audience formed a decision on the need for the brand to participate in ...
09.02.2021 2114

The Nordman factory develops online sales channels and relies on import substitution

Alexey Sorokin, marketing director of the Nordman factory, answers SR's questions. For 24 years of work, the team of a small industrial enterprise from Pskov has transformed into a large Russian enterprise and a team of specialists that works ...
02.02.2021 1351

DEOX: strengthening its market position

SR decided to find out what problems Russian shoemakers had to live and work with, and to ask manufacturers about their work in today's realities. This collection of materials will focus on the impact of the coronavirus pandemic on the domestic shoe business, ...
02.02.2021 1371

Euro Shoes premiere collection, the only industry exhibition of footwear from Europe in Russia, will take place on March 1-4 in Moscow

In early March 2021, the largest international exhibition of footwear, bags and accessories in the total look format will once again open its doors to exhibitors and guests in the capital's event hall MAIN STAGE. Despite the difficult times that today ...
26.01.2021 4475

Models and footwear collections made from plant and recycled materials have appeared on the market

More and more manufacturers of footwear and clothing are joining the ranks of supporters of sustainable fashion and conscious consumption, releasing new models and whole collections from recycled, plant materials, transferring production to energy-saving and ...
26.01.2021 3055

How does mystery shopping help expose the gaps in your store's service?

Today, the lack of quality service and a customer-oriented atmosphere in the store is bad manners. Companies that did not care about their customers, did not think about their feelings and emotions before, during and after shopping - ...
19.01.2021 2359
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