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Articles about the shoe business

Euro Shoes premiere collection, the only industry exhibition of footwear from Europe in Russia, will take place on March 1-4 in Moscow

In early March 2021, the largest international exhibition of footwear, bags and accessories in the total look format will once again open its doors to exhibitors and guests in the capital's event hall MAIN STAGE. Despite the difficult times that today ...
26.01.2021 548

Models and footwear collections made from plant and recycled materials have appeared on the market

More and more manufacturers of footwear and clothing are joining the ranks of supporters of sustainable fashion and conscious consumption, releasing new models and whole collections from recycled, plant materials, transferring production to energy-saving and ...
26.01.2021 475

How does mystery shopping help expose the gaps in your store's service?

Today, the lack of quality service and a customer-oriented atmosphere in the store is bad manners. Companies that did not care about their customers, did not think about their feelings and emotions before, during and after shopping - ...
19.01.2021 549

Marketing for a retail shoe store. How to incentivize customers to buy with gifts

In this article, SR expert, business coach Evgeny Danchev talks about how to conduct a marketing campaign that will be equally beneficial for both the company and the client.
19.01.2021 897

Shoe trends for the spring-summer 2021 season. Rustic style, harmony of opposites and nostalgia for the 80s

The autumn exhibition of shoes and accessories MICAM, which took place from September 20 to 23 at the Milan Fiera Milano Rho exhibition center, alas, did not gather the number of exhibitors and visitors. There is no need to explain the reasons to anyone. The 90th exhibition for the first time ...
13.01.2021 2146

“There was a light at the end of the tunnel…” Participants in the shoe market on the situation in the industry.

2020 became a crisis year for the real sector of the economy and the footwear industry. Shoes Report talked with the wholesale companies, with Mikhail Kryuchkov, the head of the Paloma distribution company, which represents a number of Spanish footwear on the Russian market ...
22.12.2020 3133

Top trends in shoe store window dressing this fall and this winter

Autumn-winter season 2020/21 for fashion retail is special, which we will remember for a long time. Almost all companies were forced to revise their budgets - they cut current spending, cut costs as much as possible. AND,…
30.11.2020 4305

Sustainability and the return of the nineties. Fashion trends for the winter season 2021

Eco-trends, which have been in fashion for several seasons, are more and more clearly traced in the collections of shoes and bags, although it is not easy for shoemakers and tanners to put green technologies into practice. And the consumer, especially in Russia and other countries ...
10.11.2020 5980

How to turn leftovers into a commercial assortment

In the coming seasons, the fashion market in general, and the footwear segment in particular, will expect an excess of models that are not relevant, from previous seasons. However, it is necessary to treat the inventory, which turned out to be in excess at the end of the spring of 2020, not as illiquid assets, ...
20.10.2020 6478

What changes are needed to make the work of sales staff and line managers more effective?

The results of shoe sales are now influenced by the factor of deferred demand: two and a half months of self-isolation is a very long period for buyers. Any market or consumption model of people on it is a system, and by all the properties of systems, they ...
13.10.2020 6300

How to sell related products to a shoe store in the post-pandemic period?

Related products are an obligatory component of the assortment set of a shoe store. Accessories, insoles, shoe care products will surely add variety to store shelves and bring joy to your customers. When ...
21.09.2020 7401

When to close the store? Or change the location with a reduction in retail space?

Against the backdrop of store closures during the pandemic and even greater growth in online sales channels, the question of the efficiency of retail space can no longer be ignored. Moreover, no one - not small businesses, not industry giants. Expert SR and our regular contributor ...
21.09.2020 8709

The only exhibition of European shoe brands in Russia - EURO SHOES PREMIERE COLLECTION - opened in Moscow on a new site - FASHION-ART Venue MAIN STAGE

Last Tuesday, August 25, the international exhibition of footwear, bags and accessories EURO SHOES PREMIERE COLLECTION, which is currently the only large exhibition of footwear brands from EUROPE for market professionals in Russia, began its work in Moscow.
26.08.2020 6083

MARCO TOZZI collection spring-summer 2021

MARCO TOZZI is constantly working on improving the quality, comfort, progressiveness of collections in terms of current fashion trends. We have done a tremendous job and put a lot of effort in the conditions of the "World Quarantine" in order to ...
25.08.2020 6536

20 years with Jana: new collection of German footwear brand SS'21 in honor of the anniversary

Jana brand launched a collection of shoes for the 20th anniversary The German shoe manufacturer Jana shoes GmbH produces high-quality designer models designed to meet the needs of different target groups, including girls and women who have ...
21.08.2020 6219

TAMARIS SS'21 COLLECTIONS

In the new spring-summer 2021 season, the German brand Tamaris, in addition to the main collection, will present four capsule lines: Tamaris Fashletics, Heart & Sole, PureRelax and GreenStep. Admirers of high-quality and stylish shoes will surely find ...
21.08.2020 7639

WORTMANN Group of Companies

The COVID-19 pandemic that has swept the world since the beginning of 2020 has presented businesses with challenges they have never faced before. The situation required an urgent restructuring of all work processes, adaptation to new, rapidly changing ...
20.08.2020 6561

The merchandising system in the new era: what needs to be changed in the shoe retail business?

A visual merchandising system can help a store stay in the market even during the most difficult times. SR expert in merchandising and store design Marina Polkovnikova gives the top 5 things to do as soon as your ...
17.08.2020 6659

Minimalism, mobility, customization. These and other trends in retail lighting that were presented at EuroShop-2020 in February

Successful, modern lighting is one of the main factors for the success of a store: it attracts customers, which means that traffic increases and sales grow. The most successful and advanced technologies and lighting equipment could be seen this year at ...
17.08.2020 5505

EURO SHOES is the only exhibition of European brands in RUSSIA!

Dear buyers and visitors of the exhibition!
17.08.2020 9420
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