Acne Studios introduced a pair of denim biker boots
For the fall 2023 season, Scandinavian footwear brand Acne Studios presented an unusual version of women's biker boots with a square toe, with a denim upper. A pair of shoes on the brand’s website is offered at a price…
21 September 2023 94
Loewe has released a model of shoes and ballet flats with huge bows
The Spanish luxury brand added a touch of femininity to its fall 2023 collection by releasing the rather extravagant Toy D'Orsay shoes. The classic pump with a glossy acrylic heel was released in pale beige velvet.…
21 September 2023 111
Detsky Mir Group purchased 58,26% of shares from minority shareholders
As part of the transformation of the company into a private business, which was announced in November 2022, PJSC Detsky Mir repurchased 58,26% of the shares from minority shareholders. This share was consolidated by a subsidiary of the company JSC DMF, which...
20 September 2023 118
Stuart Weitzman launched an advertising campaign with Chinese model He Kong
American women's shoe brand Stuart Weitzman supported its fall 2023 collection with the "Invincible Iconic" advertising campaign, starring Chinese supermodel He Kong. The photo shoot was shot by Karim Sadli in…
20 September 2023 245
China and Belarus strengthen bilateral cooperation in the leather industry
The Chinese Leather Industry Association and the Belarusian State Light Industry Agency signed a cooperation agreement to develop bilateral leather trade between the two countries, writes...
19 September 2023 223
Burberry has released a collection of shoes beyond trends
British luxury brand Burberry is out of step with fashion trends. Footwearnews.com experts came to this conclusion after discovering that the latest Burberry spring-summer 2024 collection does not contain the most current shoe style...
19 September 2023 340
Fly London used artificial intelligence to create the collection
Portuguese shoe brand Fly London used artificial intelligence (AI) to create looks for its new collection “A Visual Evolution” for the fall-winter 2023 season. In the spirit of the times, the company continues to follow the path of mastering new…
18 September 2023 358
Boxberry increased its network in Russia to 4500 branches
The Boxberry delivery service already covers 670 settlements in Russia. Since January 2023, the number of network branches has increased by 5% and has 4500 points. The company has an affiliate program for small businesses, and also actively sells…
18 September 2023 317
The Admiralty Needle fashion festival invites you to the metaverse
The international festival of fashion, art and design “Admiralty Needle”, which is held annually in St. Petersburg, will be held this year on October 16-19 under the motto “Virtual worlds of the Admiralty...
15 September 2023 489
Birkenstock ready for IPO
German footwear brand Birkenstock has filed for an initial public offering with the US Securities and Exchange Commission. The company plans to list its shares on the New York Stock Exchange and for the first time disclosed its financial results,...
15 September 2023 499
Footwear manufacturer Giotto will open five new stores
The Giotto retail network may be replenished by the end of 2024 with five new stores that will appear in Moscow and St. Petersburg. Investments in opening one store will amount to 5 million rubles, according to the Legprom website...
15 September 2023 514
Dr. Martens celebrates XNUMX years of Jadon Boots with collaboration with Marc Jacobs
Dr. Martens has once again partnered with Marc Jacobs to release an updated design of the Jadon Boots, celebrating its...
14 September 2023 674
Italians note an increase in shoe exports to Russia
According to the Association of Italian Shoe Manufacturers Assocalzaturifici, in the first quarter of 2023, exports of Italian footwear to Russia increased both in value terms and in volume, namely by 31,7% and 26,4%, respectively,…
14 September 2023 568
The EKONIKA x JULIAWAVE collaboration was shown in Moscow
Cossack boots, leather, denim, wide-brimmed hats and other attributes of the cowboy style became the main elements of the collaboration between the Russian shoe brand EKONIKA and the young Russian fashion brand...
13 September 2023 617
Crocs and Levi's have released a limited collection of denim Crocs
Crocs and Levi's have tapped Proleta Re Art, a Japanese designer specializing in unique pieces made from recycled denim, to release a super-limited All-Terrain collection...
12 September 2023 1009
Elisabetta Franchi sold a license to Elisabet to produce children's shoes
The Italian luxury brand Elisabetta Franchi will have a line of children's shoes for girls from 0 to 14 years old. The shoe company Elisabet Marche will produce and sell this line. The collection will debut in spring 2024...
11 September 2023 658
The first images of the new Adidas x Hello Kitty collaboration have appeared
We are waiting for the release of a new collaboration between adidas and Hello Kitty, namely a new model of Adidas Samba 2.0 sneakers with a print in the form of images of the popular Japanese cat. The first images of the collaboration recently appeared on a social network banned in Russia, and they are already...
11 September 2023 576
Chinese leather exhibition ACLE held again in Shanghai
The largest international leather exhibition in China, All China Leather Exhibition (ACLE), returned to Shanghai after a four-year break and was successfully held from August 29 to 31 at the new Shanghai International Exhibition Center, writes...
10 September 2023 382
Wolverine Worldwide sells leather and rights to Hush Puppies in China
Wolverine Worldwide of the United States announced the sale of its US leather business to New Balance, and the intellectual property of the Hush Puppies footwear brand in Greater China has been transferred to the company's current partner in this…
8 September 2023 588
In the Moscow region, shoe production exceeded 11 million pairs per year
Footwear production in the Moscow region has increased 2,3 times over the past five years. The annual production volume exceeded 11 million pairs, TASS reports, citing the words of the Deputy Prime Minister, Minister of Investment, Industry...
8 September 2023 528
Trend Island department store will create a zone of shoes of local brands
The Moscow department store Trend Island is going to create a separate zone for shoe brands by the end of the year. The space will feature collections of Russian…
8 September 2023 497
Inventive Retail Group returns Massimo Dutti to Russia
The premium brand of clothing, footwear and accessories Massimo Dutti, owned by the Spanish Inditex and discontinued sales in Russia, has appeared on the platform of the online goods store with delivery from abroad Brandly. Brandly online platform this spring…
7 September 2023 610
Tsvetnoy department store created an advertising campaign in collaboration with AI
The capital's Tsvetnoy Department Store began the fall season with the launch of an unusual advertising campaign, which was developed using artificial intelligence technology. The department store deliberately refused to use photographs of models wearing items in advertising...
7 September 2023 494
Wildberries will build a large logo center in Kuzbass
Tatyana Bakalchuk, founder and CEO of Wildberries, and Sergey Tsivilev, Governor of the Kemerovo Region, signed a cooperation agreement. In accordance with the plans of the company, a new…
6 September 2023 403
Converse collaborates with Beyond Retro on flannel sneakers
Converse have released the Chuck 70 high and low sneakers, with a recycled plaid flannel upper from British clothing company Beyond Retro. Models are released in two color options - in black and red and ...
6 September 2023 472
Pou Chen continues to lay off workers at a factory in Vietnam
Shoe factory Baoyuan Vietnam, run by Yue Yuen, a subsidiary of Taiwan's major shoe holding Pou Chen Corp, laid off 1 workers at the end of August. Since the beginning of 221, about 2023 jobs have been cut, - writes ...
5 September 2023 362
Cocinelle has launched a new advertising campaign
In support of the autumn collection, its flagship bags - Himma, Magie and Hyle, as well as shoes and accessories - the Italian luxury brand Coccinelle has released a new advertising campaign…
5 September 2023 472
Wildberries will allow you to return defective goods to the seller
The online platform removes barriers between buyers and sellers. Now, if during the use of the product the buyer finds a defect, he will be able to directly contact the seller to issue a return of the purchase after 14 days after it ...
4 September 2023 457
Detsky Mir opened the 1000 store
On September 1, the opening of the 1000th Detsky Mir store took place in the Raikin Plaza shopping center in Moscow. The sales area of the anniversary store is about 900 square meters. m. The product range of the retail outlet exceeds 20 thousand items. More than half…
3 September 2023 466
"Blind Chicken" opened a department store in "Afimoll"
Almost a year after the opening of the first shoe store under the Blind Hen brand, a multi-brand department store of clothing, shoes and accessories of the same name opened in the capital's Afimall shopping center. The store is located on an area of 3000 sq. meters per...
3 September 2023 536
Japanese BAPE takes to the catwalk MSCHF Big Red Boots
The story of Brooklyn brand MSCHF's oversized rubber boots continues. The last time they made noise in the auditorium was at the Rick Owens menswear show. Now they have already appeared on ...
1 September 2023 1492
The flagship EKONIKA in an updated concept was opened in the capital's "Afimoll"
As we wrote earlier, EKONIKA is changing again. The opening of a flagship shoe retail store in the metropolitan shopping center "Afimoll" in an updated concept took place the other day. The brand has gone from caramel tones and the atmosphere of a women's living room, and created a little more…
August 31 2023 724
Turkish Ambassador Mehmet Samsar visited Euro Shoes
On the first day of the international exhibition of shoes, bags and accessories Euro Shoes Premiere Collection in Moscow, August 29, the event was visited by the Turkish Ambassador Mehmet Samsar. The appearance of a high-ranking guest at Euro…
August 29 2023 699
Exhibition of shoes and bags Euro Shoes started in Moscow
Moscow hosts the international exhibition of shoes, bags and accessories Euro Shoes Premiere Collection. The exhibition, which traditionally presents the leading European footwear brands, this time has significantly expanded by adding the Global…
August 29 2023 1111
New Balance sues Golden Goose
New Balance accuses Golden Goose of copying the 990. In a lawsuit in the Massachusetts District Court, an American company claims that the Golden Goose Dad-Star sneakers, which the Italian brand began selling in 2021 for…
August 29 2023 754
Wildberries opened a new warehouse in the Moscow region
The new logistics center of the Russian online retailer Wildberries has been launched in Radumla, Solnechnogorsk district. Its total area is 30 thousand square meters…
August 27 2023 629
Updated brogues come out in the Church's x Miu Miu collaboration
Part of the Prada Group, fashion brands Church's x Miu Miu are collaborating with brogues and monks, crafted in glossy matte leather and available in classic shades of black and…
August 25 2023 1029
Lamoda will start developing traditional retail
Online retailer Lamoda plans to open 300 sportswear and footwear stores over the next three years. According to experts, investments in the project can amount to about 30 billion rubles, - writes ...
August 24 2023 597
Shoe factory Blackmandarin at Euro Shoes
Shoe factory Blackmandarin has been producing men's and women's leather shoes since 2011.
August 24 2023 598
Italian Rococo' will present a fresh collection at Euro Shoes
Stylish casual, natural materials, comfort, positive colors and compliance with the latest fashion trends - all this is present in the models of the Italian shoe brand Rococo' bags. The collection of the brand will be presented at…
August 24 2023 517
Moscow factories increased shoe production by 19,2%
Capital factories produced 2023 thousand pairs of shoes in six months of 812,6. The total volume of shipped products increased by 46,8% in annual terms and reached 11,5 billion rubles, quotes the words of the Deputy Mayor of Moscow for…
August 23 2023 532
Spanish Wonders will present a collection of stylish sandals at Euro Shoes
Ideal for summer, sandals with thin straps, in a diverse and incredibly positive color scheme, will be presented in the collection of the Spanish brand Wonders at the Euro Shoes exhibition in Moscow. The exhibition kicks off on August 29, and it's…
August 22 2023 506
Nonconform opened a store in the metropolitan "Metropolis"
A new store of the multi-brand network Nonconform has opened in the Moscow shopping center "Metropolis". The retail assortment includes products of 17 sports style brands: clothes, shoes and…
August 22 2023 614
Spanish PITILLOS adds expression to Euro Shoes
For the first time, the collection of the Spanish brand PITILLOS will be presented at the international exhibition of shoes and accessories Euro Shoes premiere collection.
August 22 2023 527
Lee Cooper to present footwear collection for the first time at Euro Shoes
The English brand Lee Cooper is known primarily for clothes made of jeans or other materials, in a casual style. The assortment of the brand also includes shoes. Lee Cooper sneakers and sneakers will be presented for the first time at the exhibition…
August 22 2023 515
Stuart Weitzman to expand sneaker and ballerina categories amid declining sales
Tapestry, owner of Stuart Weitzman footwear brand, reported a decline in shoe brand sales in the fourth quarter. Stuart Weitzman's fourth-quarter net sales fell 4% to $13 million from $62,6 million in the same period...
August 22 2023 483
Rendez-Vous has opened a renovated store in Metropolis
The Rendez-Vous shoe and accessories store chain has opened a new point in the metropolitan shopping center "Metropolis". The store is located on an area twice the size of the previous retail network in this shopping center, taking into account the warehouse space, it occupies 647 sq.…
August 21 2023 514
Wildberries launched 320 thousand new logistics areas
On the eve of the high sales season of 2023, when there is an increased load on all services of the online platform, the Russian online retailer Wildberries has strengthened its…
August 21 2023 546
Adidas used Homer Simpson images in the design of sneakers
Classic white Adidas Stan Smith sneakers came out with the image of the cartoon character Homer Simpson from the popular cartoon about the Simpsons. On August 18, Adidas' “Homer Simpson” Stan Smith sneaker model appeared in the assortment of the online store…
August 20 2023 655
France to launch reward system to encourage renovations in the fashion industry
From October, French citizens will be able to refund between 6 and 25 euros in the cost of repairing clothes and shoes under a new scheme launched by the French government to reduce waste in the fashion industry. The government will fund...
August 18 2023 678
The head of Ralf Ringer Andrei Berezhnoy is under investigation
Andrey Berezhnoy, the founder and CEO of the Russian shoe manufacturer Ralf Ringer, is under house arrest. The businessman himself spoke about this at a meeting of the public council of the center for public procedures "Business against ...
August 18 2023 1071
Rendez-Vous launches smart shopping chatbot
Retail chain of shoes and accessories Rendez-Vous has developed and launched a smart chatbot Amelie, which helps to find shoes, clothes, bags and accessories. Artificial intelligence asks leading questions and thanks to a large number of detailed ...
August 17 2023 674
Adidas releases third collaboration with Liam Gallagher
Former frontman of the cult British rock band Oasis Liam Gallagher and the German sports giant Adidas have announced the release of the third collaboration, which will result in a “named” pair…
August 17 2023 670
ZILOTI footwear brand has chosen Surganov's group and the Orchestra as its ambassador
The Russian footwear brand ZILOTI has announced a collaboration with the Surganov band and the Orchestra. Now ZILOTI shoes will become part of the stage image of the group and its front-woman Svetlana Surganova, who is considered one of the most stylish performers on…
August 17 2023 2009
Style, quality and affordable luxury: Caprice handbags at Euro Shoes
The German company Caprice GmbH offers high-quality Italian-made leather bags to brand fans.
August 16 2023 654
Graciana will present a collection at Euro Shoes
Among the participants of the international exhibition of footwear and accessories Euro Shoes in Moscow will be a new footwear brand Graciana - a brand that combines Italian style and comfort. The brand's shoe lasts are adapted to Russian…
August 16 2023 767
Turkish brand Hammer Jack - for the first time at the Euro Shoes exhibition in Moscow
In the Turkish exposition of the Euro Shoes exhibition, among the new companies in August will be the shoe factory EFE Ayakkabi Pazarlama with its flagship brand Hammer…
August 16 2023 793
2023 brought the woven sneaker trend
The weaving trend in shoe design turned out to be relevant not only for sandals and shoes, but also affected sneakers.
August 15 2023 781
Nike launches new Calm beach shoe
Calm, only calm, says Nike, and continues to build on the success of its new Nike Calm, which was released earlier this year to great success. The first images of the new silhouette of the “calm…
August 14 2023 1483
Ferragamo's sales and profits decline in the first half of 2023
Italian luxury brand Ferragamo is reporting a 4,8% drop in sales in the first half of 2023 compared to the same period in 2022. At the same time, the company's net profit in the reporting period decreased by 65,4% year-on-year, writes ...
August 14 2023 655
Japanese BAPE takes to the catwalk MSCHF Big Red Boots
The story of Brooklyn brand MSCHF's oversized rubber boots continues. The last time they made noise in the auditorium was at the Rick Owens menswear show. Now they have already appeared on the podium.
Exhibition of shoes and bags Euro Shoes started in Moscow
Moscow hosts the international exhibition of shoes, bags and accessories Euro Shoes Premiere Collection. The exhibition, where the leading European footwear brands are traditionally presented, this time has significantly expanded due to the addition of the Global Shoes space, which brought together fashion brands from Asia.
Updated brogues come out in the Church's x Miu Miu collaboration
Part of the Prada Group, fashion brands Church's x Miu Miu are collaborating with brogues and monks, crafted in glossy matte leather and available in classic shades of black and tobacco.
Euro Shoes starts on August 29 in Moscow
The international exhibition of footwear and accessories Euro Shoes premiere collection will open in Moscow next week. The main event of the Russian footwear market will be held in the capital's Expocentre from August 29 to September 1.
Aroma Sementi offers an innovative shoe accessory
The Aroma Sementi brand presents an innovative accessory for shoes - aroma stickers, which are attached to the insole and sole and give freshness and a pleasant aroma that lasts for 30 days.
Euro Shoes was held in Moscow with great success
The largest international exhibition of shoes, bags and accessories in Russia and the CIS, Euro Shoes, which was held in Moscow, at the Expocentre from August 29 to September 1, again turned out to be on top. The organizers note the high activity of buyers who arrived at the exhibition from different regions of Russia and from the CIS countries - Kazakhstan, Belarus, Armenia, Kyrgyzstan, Tajikistan.
Results of the round table of shoemakers with the Ministry of Industry and Trade of the Russian Federation, CRPT, NOBS and Wildberries
On September 15, a strategic meeting of representatives of the Ministry of Industry and Trade of the Russian Federation, CRPT, the National Shoe Union (NOBS) and the largest Russian marketplace Wildberries was held at the Holiday Inn Sokolniki hotel in Moscow. Representatives of the Russian footwear industry also took part in the meeting.The event was aimed at discussing key issues of interaction between sellers and the Wildberries platform. Every aspect of the work was analyzed in detail, including news on product labeling from the CRPT. Questions sent in advance from companies received detailed answers from authorized Wildberries employees. The discussion was very lively and productive.
“Shoe Stories” is an educational and educational project of Shoes Report magazine and the State Historical Museum
This year, Shoes Report magazine launched an educational and educational project dedicated to the history of shoes and accessories, which was supported by the State Historical Museum (GIM). Several materials prepared by GIM research staff specifically for our publication have already been published in printed versions.
MSCHF and Crocs launch "Big Yellow Boots"
Creator of the Big Red Boots, Brooklyn brand MSCHF has teamed up with American plastic clog and sandal brand Crocs for another oversized shoe. The new Big Yellow Boots will go on sale on August 9th.
Crocs releases a collaboration with Barbie
If Barbie ditched heels and wore crocs, they would be pink. It was this collection in pink that was released by the American brand of plastic clogs Crocs, for the release of the film "Barbie" in the United States.
Burberry presented the spring-summer 2024 collection
The new collection of Burberry spring-summer 2024, the images of which have already appeared on the web, became the second collection of Daniel Lee as creative director of the British luxury brand. Lee was appointed to this position in September 2022, after several years of successful shoe design at Bottega Veneta (from 2018 to 2021).
EURO SHOES presents an updated section of the GLOBAL SHOES exhibition with collections of shoe and bag brands from Asian countries
EURO SHOES premiere collection is expanding. Along with the traditional pool of leading European footwear brands from Germany, Spain, Italy and Turkey, several dozen footwear and bag brands from the Middle Kingdom will be presented in the GLOBAL SHOES section at the Moscow Expocentre from August 29 to September 1.
Shoes from Rendez-Vous and a sack of potatoes to boot
A joke has been circulating on social media for a month that shoe and accessory retailer Rendez-Vous has been gifting vegetables to its customers. But it turned out that this is not a joke, in 2020 Rendez-Vous opened a farm in the Krasnodar Territory in order to provide the company's employees and customers with useful products.
Dior to release men's B33 sneakers with an integrated chip
July 13 is the release date for the new Dior men's sneakers. The model was first seen at the French luxury brand's Fall/Winter 2023 menswear show in Egypt late last year.
How to double the sales of a shoe store?
The last two years have been so generous with unforeseen events that you involuntarily think: “Is it necessary to plan at all?” Still, you need to plan. The sales plan is the benchmark for your business. Therefore, SR expert Maria Gerasimenko gives recommendations on how to make a simple and correct calculation of the sales plan for 2023. Why and how to implement a sales funnel?How to develop an effective motivation program? You will find answers to these and other questions in our article.
Euro Shoes launches this month
Less than a month is left before the main international exhibition of shoes and accessories in Russia Euro Shoes premiere collection. The event will be held at the Expocentre Fairgrounds, Pavilion No. 1 from August 29 to September 1.
ZILOTI footwear brand has chosen Surganov's group and the Orchestra as its ambassador
The Russian footwear brand ZILOTI has announced a collaboration with the Surganov band and the Orchestra. Now ZILOTI shoes will become part of the stage image of the group and its front woman Svetlana Surganova, who is considered one of the most stylish performers on the Russian rock scene.
New direction of exhibitions in Alma-Ata: Euro Shoes @ Elite Line & CAF
Euro Shoes enters new markets and announces the launch of an exhibition project in Alma-Ata. The wholesale exhibition of shoes, clothing, leather, fur and accessories Euro Shoes @ Elite Line will be held in Kazakhstan from July 30 to August 1, 2023.
Brooklyn brand MSCHF launches "Big Red Boots"
The oversized TPU upper and EVA outsole of MSCHF's Big Red Boots are devoid of any details other than the brand's branded ribbed outsole.
Prada unveils new chunky models at Milan Fashion Week
Of all the Prada pieces the Italian luxury brand showcased for the fall-winter 2023 season at Milan Men's Fashion Week, the brand's chunky shoes generated the most fans, which is understandable.
Raf Simons is closing his own brand
Belgian designer Raf Simons, who gave the fashion world the iconic Ozweego sneaker he co-designed with adidas, is shutting down his own brand after 27 years. The spring collection of Raf Simons will be the latest line of the brand.
Fashion trends Fall-Winter 2023/24 for commercial footwear purchases
Permanent contributor to Shoes Report. Elena Vinogradova, an expert in sales and purchases in the fashion business, prepared an overview of the trends for the autumn-winter 2023/24 season especially for us.
Key models of shoes and bags of the spring-summer 2023 season
In this article, independent trend expert Galina Kravchenko will talk about the key commercial models for the range of women's shoes and bags for the SS'23 season.
How to turn an unprofitable store into a profitable one
Last year, we published several materials by our regular author and speaker of the business program of the EURO SHOES exhibition, Evgeny Danchev, in which the expert analyzed cases from his practice in detail. These are real stories of the Russian retail shoe business, which experienced certain problems, was inefficient, but managed to overcome difficulties and the point of unprofitability, and reached a new level. These materials received a great response from our readers, so we continue the topic. Evgeny Danchev shares his experience and gives recommendations on how to make a loss-making store profitable.
Balenciaga has released clogs imitating Dutch wooden clogs
Fashion designers continue bold experiments with clogs. One of the latest extraordinary styles has appeared in the collection of the luxury brand Balenciaga.
Turkish footwear brand Dogo will start retail development in Russia
Bright prints with funny koalas, with images of newspaper news about Harry Potter or famous paintings by Van Gogh on shoes and bags - such a positive collection was presented at the autumn Euro Shoes exhibition in Moscow by the Turkish brand of shoes and accessories Do Go. The company aims to develop branded retail in Russia and promises to open the first stores in early 2023. Do Go CEO Ali Sunnetcioglu told Shoes Report about these plans during the Euro Shoes exhibition in Moscow.
How to work in VKontakte and Telegram
If your content was interesting to your target audience in social networks banned in Russia, then it will be interesting to them in other social networks. A social network is just a tool that connects you and your target audience. Fashion brands were sold not because some network sells them better, but because your customers spent more time in it because of bloggers, publics and a variety of quality content. What will happen next? Why shouldn't you panic? SR digital expert Katerina Diveeva talks about how to work in other social networks - VKontakte and Telegram. 
Nike announces collaboration with Tiffany & Co
Tiffany & Co. sneakers The x Nike Air Force 1 Low will be housed in a signature mint-colored jewelery brand box adorned with Nike's signature comma in the center, Hypebeast.com writes.
Shoe educational program: what shoe soles are made of
“What is the difference between TEP and EVA? What does tunit promise me? Is PVC glue? What is the sole of these shoes made of? ”- the modern buyer wants to know everything. In order not to smash his face in front of him and be able to explain whether such a sole suits him in soles, carefully read this article. In it, process engineer Igor Okorokov tells what materials the soles of shoes are made of and what makes each of them so good.
How to set prices that will earn
Some businessmen still confuse the concept of margin with the concept of trade margins and set prices for their goods, guided solely by the example of competitors. No wonder they go broke! Analyst at the Academy of Retail Technologies Maxim Gorshkov gives several tips and formulas with which you can set not only ruinous, but also profitable prices.
Sales of shoes and accessories: effective techniques for business rhetoric
Which speech modules are effective in communicating with potential and current customers of shoe stores, and which are not, Anna Bocharova, a business consultant, knows.
We form the salary of sellers: expert advice
“How do you charge your consultants for personal or general sales?” Is one of the most popular questions causing a lot of controversy and gossip on the online forums of retail business owners. Indeed, how to properly form the earnings of sellers? But what about bonuses, where to get a sales plan from, do employees allow them to buy goods at discounted stores? In search of truth, the Shoes Report turned to a dozen shoe retailers, but no company wanted to disclose its motivation system - the process of its development was too complicated and individual. Then we asked four business consultants, and finally became convinced that the topic of seller motivation is very complex, because even our experts could not come to a common opinion.
The whole truth about Bayer. Who is he and how to become one?
Bayer is no longer a new, but still a popular and sought-after profession. It’s fashionable to be a buyer. Buyers are at the origins of the emergence and development of trends. If the designer offers his vision of fashion in the season, then the buyer selects the most interesting commercial ideas. It is on buyers that the policy of sales of stores and what, in the end, the buyer will wear depends on. This profession is surrounded by a magical fleur, often associated with a lack of understanding of what exactly is the work of a buyer.
Fur, and not only: types of lining
In the production of winter footwear, various materials are used that are designed to retain heat and meet the requirements of consumers: natural sheepleather, artificial fur, artificial fur from natural wool and others. All types of lining fur have their own advantages and disadvantages. Let's consider the properties of each of them.
Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
The best models of Czech shoes of the past
In Soviet times, for shoes from Czechoslovakia sold under the Cebo brand, customers stood in line for four hours and did not regret it, because Czech shoes were considered to be of high quality, comfortable and fashionable. Shoe designer Juraj Shushka shared a photo archive of his collection with Shoes Report magazine, which contains the most interesting Cebo models from the 1940's to the 1980's.
How to fire a worker without tears, scandal and trial
Sooner or later, any manager is faced with the need to part with an employee. Properly and on time the dismissal procedure will save the company money, and the boss himself - nerves and time. But why sometimes, knowing that a break in relations is inevitable, we put off the decision for months?
Ecommerce Laws Every Seller Should Know
The sale of goods via the Internet is becoming increasingly popular and in demand, however, at the same time, difficulties arise regarding issues of legal regulation of trade through the Internet, work with delivery and returns, and maintaining cash registers. Ivan Kurguzov, Executive Director of Oborot.ru, told how to avoid possible mistakes and how to legally conduct trade through the Internet.
