The Italian luxury brand Elisabetta Franchi will have a line of children's shoes for girls from 0 to 14 years old. The shoe company Elisabet Marche will produce and sell this line. The collection will debut in spring 2024 and will be presented at Milan Fashion Week in September, writes fashionmagazine.it.
“I am delighted to begin this new journey with Elisabet, specialist in children's footwear for the Elisabetta Franchi La mia Bambina line. This allows us to expand and create a comprehensive offering,” says Elisabetta Franchi, President and Owner of Betty Blue.
The note says that the collection is designed for “little girls who are a little vain, lively and ready to show off like real little fashionistas,” a mini version of moms.
The children's line will be presented in the markets of Italy and Europe, the Middle East and Africa, the shoes will appear in multi-brand stores, specialized independent retail and in the Elisabetta Franchi La mia bambina brand's branded retail chain.