Rieker
Arnest Group of Companies acquired the brand of cosmetics for shoes “DIVIDIC”
06.07.2011 4158

Arnest Group of Companies acquired the brand of cosmetics for shoes “DIVIDIC”

The deal was made in the form of an exchange of shares in operating companies that sell and manufacture products under the DIVIDIK brand for shares in Arnest. At the same time, the founder of the Divi group of companies, Yuri Kalita, joined the board of directors of Aerosol Novomoskovsk LLC (a subsidiary of Arnest OJSC).

The integration of such a strong brand as DIVIDIC will make the Arnest portfolio more attractive for partners and fully meets the company's goal to increase the share of its brands in the distributor business.

For the Divi group of companies, joining Arnest means new growth opportunities, including through access to foreign markets. The developed system of sales and distribution of the Arnest Company will make it possible to strengthen the presence of the DIVIDIC brand in Russian retail and in neighboring countries.

DIVI Group of Companies is the largest producer of shoe cosmetics for shoe accessories in Russia. The company offers a wide range of products on the market under its own brands: DIVIDIC, DIVICID, DIVIDOM, DIVIAVTO.

The deal was made in the form of an exchange of shares in operating companies that sell and manufacture products under the DIVIDIC brand for shares in the company ...
5
1
Rating

Latest News

Adidas Originals and Pharrell Williams release another Hu NMD Animal Print colorway

American rapper, singer, songwriter, and fashion designer Pharrell Williams and Adidas Originals will soon unveil another colorway of the Hu NMD Animal Print collaboration, this time…
10.08.2022 69

Ekonika presented the autumn-winter 2022/23 collection

Monochrome white, milky and black, combinations of black, red and gold, black and white, a palette of autumn colors… In the current autumn-winter 2022/23 collection, Ekonika designers paid special attention to color and finishing details,…
10.08.2022 81

Wildberries will launch anti-counterfeit protection service

The Wildberries online retailer is completing the development of the Digital Arbitration service, which will protect copyright holders from unfair actions of other sellers, and buyers from possible counterfeit products. The launch of the service is scheduled for August…
08.08.2022 251

Heineken launches sneakers with beer soles

The German brewing company has teamed up with Le Pub, BBH and sneaker designer Dominic Siambrone to create a unique Heinekicks sneaker featuring…
07.08.2022 1770

Labeling reached marketplaces

On July 29, Russian Prime Minister Mikhail Mishustin signed a resolution according to which, from March 1, 2023, marketplaces will be required to label goods, and online platforms will be held liable for the lack of labeling, - writes ...
07.08.2022 286
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning