Rieker
Made in Finland - time-tested quality guarantee
22.02.2012 10834

Made in Finland - time-tested quality guarantee

Scandinavian buyers value comfort, practicality and durability in their shoes - and these are the properties that Finnish shoes are famous for. For the Russian climate, these shoes are 100% suitable. At EURO SHOES PREMIERE COLLECTION, Samur presented 3 Finnish brands - Janita, Topman and Pomar.

Topman men's footwear collections are distinguished by their commitment to classics and elegance, as well as a small part of experiments in very provocative styles on the verge of foul. However, in Russia the most famous traditional models at an affordable price. The materials are adapted to our weather conditions. For example, the Fenomex construction prevents heat loss through the outsole. The Porelle waterproof shoe is breathable, wind and moisture resistant. Like the silent inhabitants of Finland, these shoes do not like long conversations - put them on and go. The colors of the upcoming season are restrained, silhouettes are strict. Nothing extra.

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The Pomar factory produces footwear for men, women and children using GORE-TEX® technology. The manufacturer is also known for its left foot concept, the so-called “left foot” concept, which offers customized footwear for men using foot scanning technology.

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Janita shoes are made only from Finnish materials and only in Finland. All materials are tested at -40 ° C. The manufacturer exports over 80% of its production to Russia, Scandinavia and the Baltic countries. Especially popular among buyers for the winter season are shoes with natural fur lining with a comfortable last, which was created especially for our market. The main market niche is the middle zone of Russia. The geography of sales is constantly expanding, as the models meet the basic needs of the market. In addition, Samur has a flexible system of cooperation and a convenient logistics scheme. The minimum order is 1 box (10 pairs). Shipment of goods is carried out by self-pickup or with delivery to any transport company.

The fall-winter Janita collection is dominated by dark shades - black, brown, gray, and a few white and cream models are presented with a stable medium heel or flat sole.  

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Scandinavian buyers value comfort, practicality and durability in their shoes - and these are the properties that Finnish shoes are famous for. For the Russian climate, these shoes are 100% suitable. On…
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