Mila struggles with gray website promotion schemes
28.03.2014 5128

Mila struggles with gray website promotion schemes

The Ural distributor "Mila" - wholesale footwear "decided to promote its online store independently.

Mila argued the refusal of the services of companies to promote sites by the fact that the latter, trying to please customers, resort to gray working methods: buying links, studying and robotizing the behavioral factor, creating search engine spam content.

“At the initial stage of development,“ Mila ”used the services of promoters and paid them a lot of money, for which, with an enviable frequency, she received sites from the search results. At the same time, none of the performers could really explain the reason for what happened. Our ban on the use of gray promotion schemes was not heard. In order to justify and quickly return sites to the ranking places, the purchase of links continued. We were forced to refuse such services, nevertheless, we still observe traces of gray promotion methods, ”the Mila representatives comment.

Currently, the company believes that promoting a wholesale online store requires “good programmers who regularly follow the recommendations of search engines and optimize the site, a pr-manager who writes news and articles about the life of the company for people, not search engines, and an ideologist is a person who determines the structure of an Internet site. "

The Ural distributor "Mila" - wholesale footwear "decided to promote its online store ...

Latest News

Golden Goose postpones IPO

Permira-backed luxury sneaker company Golden Goose has decided to delay its IPO due to political uncertainty in Europe. The start of trading was supposed to take place on June 21, writes...
21.06.2024 157

EKONIKA launched an advertising campaign in support of its new collection

EKONIKA invited fashion influencer, founder of the Komisstore resale platform, fashionista and socialite Oksana Rim to the advertising campaign of its new Premium collection. “The union of strictness and relaxation,” this is how it describes...
21.06.2024 219

Camper x Sunnei created sneakers with symmetrical half-pairs

The Forone sneakers, created in collaboration between the Spanish shoe brand Camper and the Italian fashion brand for men and women Sunnei, are suitable for any…
20.06.2024 338

Prada introduced shoes with ultra-thin soles

One of the brightest trends of the Men's Fashion Week in Milan, which took place from June 15 to 19, was a new interpretation of classic shoe models. Thus, the Italian brand Prada presented the usual classic styles of men's shoes on ultra-thin...
20.06.2024 327

Rosakkreditatsiya checked the safety certificates of goods on marketplaces

As part of a joint project of Rosaccreditation and leading Russian marketplaces, a total of 722,5 thousand documents were checked - declarations and certificates posted in the Federal State Information System of Rosaccreditation and confirming the safety of goods in cards...
19.06.2024 354
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning