Obuv Rossii launched a factory for the production of All.go
The Obuv Rossii group of companies has opened in Novosibirsk a factory for the production of summer, garden and beach shoes from EVA material under the All.go brand.
Investments in equipping the factory amounted to 1,7 million euros, production capacity - 500 000 pairs of shoes per year. The launch of production in Cherkessk will increase the annual output of products under this brand to 1 million pairs.
The plan for the production of products under the All.go brand for 2014 is 60 pairs of shoes, for 000 - 2015 pairs. The brand will develop in the shop-in-shop format in the Obuv Rossii group networks - Westfalika and Pedestrian.
“Now the most famous player in the EVA footwear market is the American company Crocs. In general, we estimate the volume of this market in Russia at 6-7 million pairs of shoes per year. And we have the opportunity to take a significant share in this market, since now our network of more than 300 stores is represented in more than 90 cities, ”commented Anton Titov, director of Obuv Rossii Group.
The Obuv Rossii group of companies has opened a factory in Novosibirsk for the production of summer, gardening and beach shoes made of EVA material under the brand ...
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