Clothing and shoes dominate the online shopping of Russians
15.03.2016 4423

Clothing and shoes dominate the online shopping of Russians

According to the Association of Internet Trading Companies (AKIT), over the 2015 year, the share of clothing and footwear in online sales was 35%. This is the largest indicator among other categories of goods. In total, Russian online sales last year grew by 7% and amounted to 760 billion rubles, while sales in stationary trade fell by 9% to 2 trillion. rubles. Throughout the past year, premium-class goods were in great demand, the most popular products were dresses and high-heeled shoes. The migration of buyers from offline to online stores is explained by the rapid increase in prices in ordinary stores and the saving of time when buying online.

According to the Association of Internet Trade Companies (AKIT), in 2015 the share of clothing and footwear in online sales amounted to ...
3.11
5
1
1
Rating

Latest News

Expo Riva Schuh & Gardabags unveils new logo

The Italian international exhibition of footwear and bags Expo Riva Schuh & Gardabags has updated its corporate identity and presented a new logo.
18.07.2025 192

Bottega Veneta Releases New Orbit Sneakers With Thinnest Soles

The Orbit Flash is a low-top lace-up sneaker made from soft suede and lightweight nylon with an ultra-thin sole and comes in three colorways including black, navy, light blue and yellow, and…
18.07.2025 220

Loro Piana under judicial supervision over worker exploitation case

LVMH-owned Italian luxury brand Loro Piana is under judicial supervision for one year over allegations of worker exploitation and inadequate supply chain controls, writes…
18.07.2025 346

New Balance Releases New Collaboration With Salehe Bembury

Photos have emerged of a new collaboration between New Balance and New York designer Saleh Bembury, a luxury streetwear designer who is vice president of sneakers and men's footwear at Versace…
17.07.2025 341

Converse Expects CEO Change

Jared Carver, CEO and president of the Converse brand, will step down after two years in the role. He will be replaced by Nike veteran Aaron Kane, who has been with the sportswear giant for more than 20 years and is vice president and…
17.07.2025 338
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning