The Lisette chain of stores won the competition “Capital of Quality - Customer Votes!” In the “shoe retail” category, in the main category “Best 2011 Service”.
The Capital of Quality is the first service quality contest beyond the Urals, held under the auspices of the Ministry of Industry, Trade and Enterprise Development of the Novosibirsk Region. 31 company took part in the competition “Quality Capital”, 43 brands were represented in 5 directions: food retail, coffee houses, children's goods, clothes and shoes. The main advantage of the competition was that ordinary buyers were the main experts - after special training, 30 buyer volunteers conducted surveys of sellers at 176 retail outlets in the city. Over 900 000 rubles amounted to the award fund of the competition, which was formed from the services and products of partner companies.
The network of Lisette salons, according to the organizers (the final magazine “Quality Capital”), impressed the expert council with an exceptionally high quality of service. None of the brands participating in the contest (including not only shoes, but also other directions) received such a high rating.
Lisette shoe stores are single-brand stores of women's shoes, a “subsidiary” project of Rossita, the federal shoe network that is one of the ten largest Russian shoe market operators.
Rossita was created in 1992 year. The company has 34 own stores in six cities of Russia: Irkutsk, Krasnoyarsk, Novokuznetsk, Novosibirsk, Omsk, Tyumen. The retail network includes three formats of stores: Rossita shoe halls - a multi-brand shoe store for the whole family; shoe stores Lisette - monobrand shoe store for women; economy class store "Rossita-Econom".
In addition to retail, the company develops wholesale and franchising in many large cities of Russia and neighboring countries. The company produces its own brands of shoes: the Lisette, Stella Mazarini women's collection and the Rob Roy men's collection. Own production is located in Russia, Slovakia, Italy, China.